Product Marketing Associate
Product Marketing Associate
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Salary Not Disclosed
1 Vacancy
Job Description
Key Responsibilities:
- Work closely with the Product Marketing Manager to define product positioning and messaging based on market requirements to drive adoption and retention
- Plan the launch of the product and manage its cross-functional execution
- Develop product marketing plan strategies (pricing specifications go-to-market etc.) and product roadmap and track its status ensuring that these are carried out efficiently
- Conduct marketing-related research which includes research on current market conditions (problem demand sizing etc.) and competitor information to identify opportunities and threats and help us direct our future business and marketing plans
- Help in creating copywriting and managing content for various channels and platforms including but not limited to website LinkedIn social media newsletters and other marketing collaterals to push the sales of the product
- Monitor and analyze product performance and usage and generate accurate reports and win/loss analysis based on consolidated data
Qualifications:
- Candidate must possess at least a Bachelors/College degree
- With at least 1 year work experience in product marketing especially in the area of product content. Fresh graduates with marketing experience are welcome to apply.
- Good working knowledge of MS Office and Google Workspace (Google Docs etc.)
- Strong analytical and critical-thinking skills
- Must have a global perspective and be able to work in a cross-cultural environment
- Able to work under pressure in a fast-moving and high-growth environment
- Methodical meticulous and well-organized
- Self-driven high initiative and results-oriented
- Excellent written and verbal communication and presentation skills
For regular position full-time employment. For a work-from-home set-up with one week per month designated for onsite work. Work equipment will be provided.
Employment Type
Full Time
