Rewards Manager, Loyalty Program
Rewards Manager, Loyalty Program
Employer Active
Job Alert
You will be updated with latest job alerts via email
Share
Job Alert
You will be updated with latest job alerts via email
Job Description
Under the supervision of the Performance Director Loyalty Program the incumbent designs and optimizes a strategic profitable and customer-centric rewards offering. Passionate about data mining she transforms analysis results into informed decisions and adjusts the offering based on member behavior and financial objectives. Working with internal teams and partners they maximize perceived value while ensuring the models sustainability. Their role is essential to the growth of the loyalty program at the intersection of data customer experience and performance.
Responsibilities
Implement and manage the rewards program
- Define and maintain an attractive relevant and diverse set of rewards.
- Define and configure business rules related to rewards in the loyalty system ensuring they are consistent with program objectives.
- Ensure rewards comply with internal policies legal requirements and contractual agreements.
- Implement competitive intelligence mechanisms to anticipate market developments and adjust the offering accordingly.
Point pricing strategy and management
- Define implement and adjust point pricing strategies to maximize perceived value for members and optimize program profitability through rigorous performance monitoring.
- Make recommendations for promotions and special offers to stimulate point redemption and achieve volume redemption rate and financial contribution targets.
- Support the partnerships team in negotiating strategic agreements with partners to ensure the programs profitability.
Performance monitoring
- Responsible for defining and monitoring performance indicators for the rewards portfolio.
- Produce forecasts for indicators by incorporating historical trends program developments and behavioral changes.
- Produce reports and analyses on deviations from targets and make recommendations to adjust the offering and improve the programs impact.
Support with internal teams
- Work closely with the RM team to align the rewards assortment with revenue margin and asset valuation objectives.
- Integrate RM constraints and opportunities into the definition of offers promotions and point pricing strategies.
- Collaborate with IT and operational teams to ensure seamless integration of rewards into program systems and processes.
Qualifications :
- Bachelors degree in statistics economics administration business intelligence or a related field; masters degree an asset.
- At least 5 years of experience in product management performance analysis and pricing ideally in the context of a loyalty program or airline.
- Strong analytical skills and ability to formulate strategic recommendations.
- Proficiency in data analysis tools (Excel Power BI SQL etc.).
- Experience with financial modeling or simulations and Monte Carlo tools such as Crystal Ball or @Risk is an asset.
- Excellent communication and cross-functional collaboration skills.
- Strong sense of innovation and customer focus.
- A good knowledge of French is required for positions offered in Quebec Bilingualism is an asset.
Additional Information :
#LI-ÉL1
Employment Equity
At Transat we foster an environment where inclusiveness respect and equity reign. We endeavour to build a workforce that reflects the diversity of our customers as well as the communities to which we travel. We encourage women members of visible minorities ethnic minorities aboriginal peoples as well as people with disabilities to submit their candidacy. Transat will accommodate people with disabilities throughout the recruitment and selection process. If you require an accommodation please contact us in order to work together in meeting adequately your needs.
Remote Work :
No
Employment Type :
Full-time
Employment Type
Full-time
