Digital Marketing Consultant (Paid Social)

This role is part of our Creative & Media team based in Rotterdam and Amsterdam. Our team is a vibrant mix of talents ranging from Creatives Influencer Marketers Brand & Content Strategists to Account Managers Programmatic and Marketing Automation Consultants. Together we blend imaginative storytelling and performance-driven strategies with cutting-edge technology to create engaging digital experiences that build lasting relationships with our clients like Netflix Foot Locker ING Grolsch & Lotus Biscoff.

JOB PURPOSE

We are looking for a Paid Social Specialist (div/f/m) who is characterized by a high degree of pro-activeness openness to learn and a can-do mentality and who is burning to further develop and above all to contribute their passion in the field of Paid Social.

KEY RESPONSIBILITIES

• Development set-up and optimization of paid social campaigns across platforms like Meta TikTok and LinkedIn
• Analyzing campaign data and generating reports to provide valuable insights and actionable recommendations for our clients
• Designing and running A/B tests to compare different ad variations targeting strategies or landing pages for performance optimization
• Regularly monitoring performance metrics and optimising campaigns ensuring goals & KPIs alignment and client satisfaction
• Allocating and managing budgets for paid social campaigns to achieve optimal results preparation of Paid Social forecasts and media plans
• Identifying and defining target audiences for effective ad targeting
• Collaborating with design teams to create compelling visuals or videos for ad campaigns
• Implementing and configuring conversion tracking mechanisms together with our data teams such as pixels or tags to measure campaign success.

WHAT WE ARE LOOKING FOR

You

• Are open-minded and eager to learn more and develop your skill set
• Work thoroughly manage campaigns accurately and have an eye for detail
• Always keep an oversight even when various tasks are at hand
• Have an analytical skillset
• Have at least 2 years of experience with hands-on paid social projects
• Have an understanding of Social KPIs campaign optimisation and are able to analyse results with the help of Excel Pivot and platform data
• Have collaborative skills for working with cross-functional teams clients and stakeholders
• Think proactively and have a healthy amount of creativity as well as the fun to bring in own ideas
• Have a passion for (Paid) Social and are always up to date for news and trends
• Are able to effectively allocate and manage campaign budgets to achieve desired outcomes
• Proficiency in the Dutch language is a must

WE OFFER

• A flexible hybrid working policy (2-3 days from the office depending on location) and the opportunity to work from abroad for 13 weeks a year.
• 24 vacation days per year and the possibility to buy an unlimited number of extra vacation days.
• DEPT/YOU Learning Menu and DEPT/YOU Special Programs. Develop your skills with courses and programs tailored to your needs.
• Stay happy and healthy with a contribution to your health through the OpenUp platform gym and wellness discounts and healthy lunches at the office.
• Get a discount on your lease bike and ride in style. You can also enjoy hassle free-commutes with an NS Business Card.
• A reputation for doing good. DEPT has been a Certified B Corp since 2021 has been named a Great Place To Work since 2022 in the Netherlands and named Agency of the Year at both The Lovies and The Webby Awards.
• Awesome clients. Whether big small local or global at DEPT youll get the opportunity to work with all of them. And we celebrate all of our successes together!
• You can discover even more employee benefits here.

WHO ARE WE

We are pioneers at heart. What does that mean We are always looking forward thinking of what we can create tomorrow that does not exist today. We were born digital and we are a new model of agency with a deep skillset in tech and marketing. Thats why we hire curious self-driven talented people who never stop innovating.

Our culture is big enough to cope and small enough to care. Meaning that with people across 30 countries were big enough to provide you with the best tools global opportunities and benefits that help you thrive. While acting small by investing in you your growth your team and giving you the autonomy to solve our clients problems no matter where you are in the world.

DIVERSITY EQUITY & INCLUSION

At DEPT we take pride in creating an inclusive workplace where everyone has an equal opportunity to thrive. We actively seek to recruit develop nurture and retain talented individuals from diverse backgrounds with varying skills and perspectives.

Not sure you meet all qualifications Apply and let us decide! Research shows that women and members of underrepresented groups tend not to apply for jobs when they think they may not meet every requirement when in fact they do. We believe in giving everyone a fair chance to shine.

We also encourage you to reach out to us and discuss any reasonable adjustments we can make to support you throughout the recruitment process and your time with to know more about our dedication to diversity equity and inclusion Check out our efforts here.