Arts + Entertainment Marketer
Arts + Entertainment Marketer
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Job Description
Overview
The AE Marketer (Marketer I) supports the promotion of arts and entertainment (AE) initiatives within the College of Arts & Sciences (ArtSci). Reporting to the Director of Marketing & Communication Strategy and working closely with the heads of the Departments of ArtDesign Music and Theatre Arts and the Director of the Caine School of the Arts this position coordinates and executes marketing and promotional efforts for exhibitions concerts plays lectures events programs and projects connected to the colleges arts and entertainment endeavors in the Caine School of the Arts and other units within the college as assigned.
Balancing the promotional service needs of arts and entertainment stakeholders faculty andother contacts with the strategic implementation and direction of the overall college marketingand communications strategy the AE Marketer serves as the link between on-the-groundsupport and institution-wide goals. Working closely with event organizers venues and membersof the marcom team the AE Marketer implements established strategies distributes promotional materials and ensures campaigns align with ArtSci priorities and brand standards. The role also collects and utilizes data to inform promotional planning and to support ongoing
improvements in marketing direction.
The ideal candidate is organized and collaborative with experience in the arts and has skills in coordinating projects supporting events and carrying out promotions across a variety ofchannels.
Responsibilities
40% Marketing & Promotional Oversight
- Coordinate and implement marketing efforts for arts and entertainment events projects and initiatives within ArtSci.
- Collaborate with event organizers venues and faculty to gather details plan promotional timelines and ensure visibility of AE activities.
- Work with the appropriate arts administrators and the marcom team to balance the promotional service needs of AE stakeholders faculty and other contacts with the strategic implementation and direction established by the college marcom team.
- Regularly communicate with the heads of the Departments of ArtDesign Music and
- Theatre Arts the Director of the Caine School of the Arts and other event organizers/producers regarding the status of current upcoming and past initiatives.
25% Execution of Promotional Tasks
- Execute campaigns created by the marcom strategy team ensuring materials meet brand standards and project goals.
- Support event promotion such as signage collateral distribution or coordinating with photographers/videographers.
- Maintain promotional calendars track deliverables and oversee logistics for AE marketing initiative.
20% Data Collection & Feedback
- Capture attendance engagement and response data for AE promotions.
- Use data to evaluate campaign effectiveness and present options for future improvements.
- Share insights with the marcom team appropriate arts administrators event organizers and others as appropriate to refine overall marketing direction.
10% Collaborate with Team Members
- Work with designers writers videographers and the marcom teams marketing specialist(s) to execute integrated campaigns.
- Coordinate with and delegate tasks to interns or student workers supporting AE projects.
- Participate in marcom meetings to align efforts with broader strategies.
- Engage with contacts in assigned areas to fulfill the vision and cultural implementation into AE promotional efforts as it best meets overall marcom strategic direction.
5% Administrative & General Support
- Support project documentation budget tracking and other administrative needs related to AE marketing.
- Perform other duties as assigned to advance the visibility of ArtScis arts and entertainment efforts.
- Other promotional or administrative tasks as assigned.
Qualifications
Minimum Qualifications
- Bachelors degree in communications business arts administration data analytics or a related field or equivalent combination of professional experience and education.
Interest in the arts and entertainment field.
Preferred Qualifications
- Experience supporting or promoting arts cultural or entertainment events.
- Experience working with faculty event producers or venues.
- Familiarity with data collection and reporting especially for events or promotions.
- Knowledge of promotional best practices for live and virtual events using print digital and other media.
- Experience coordinating or delegating work to interns or student staff.
Knowledge Skills and Abilities
- Strong organizational and project coordination skills.
- Ability to manage multiple tasks and deadlines in a fast-paced environment.
- Excellent written verbal and interpersonal communication skills.
- Basic knowledge of or willingness to learn marketing and promotional tools (e.g. social media platforms email systems website content tools).
Required Documents
Along with the online application please attach:
1. CV (to be uploaded to the applicant profile)
2. Cover Letter (to be copied and pasted into a fillable form within the online application)
3. Names and contact information of at least three references (requested in the online application)
.
**Document size may not exceed 10 MB.**
Advertised Salary
ADA
Employees work indoors and are protected from weather and/or contaminants but not necessarily occasional temperature changes. The employee is regularly required to sit and often uses repetitive hand motions.
College/Department Highlights
Highlights
Founded in 1888 Utah State University is Utahs premier land-grant public service university. As an R1 research institution Utah State is dedicated to advancing knowledge and serving the public good through innovative research and scholarly activities that are grounded in reciprocal engagement with local regional and global communities. USU prepares students to be active civically engaged leaders who are prepared to address critical societal challenges. Dedicated to providing a high-quality and affordable education USU remains a leader in research discovery and public impact.
USU enrolls 28900 students both online and in person atlocations throughout the state. Utah States 30 locations include a main campus in Logan Utah residential campuses in Price and Blanding and six additional statewide campuses along with education centers serving every county. USU Online educates students from all 50 states and 55 countries. For over 25 years USU Extension has served and engaged Utahns in all of Utahs counties.
Competing at the NCAA Division I level USU is a proud member of the Mountain West Conference and will join the Pac-12 Conference beginning in the 2026-2027 season. The Aggies long-standing tradition of athletic and academic excellence is exemplified by conference championships in multiple sports reflecting USUs commitment to perseverance and achievement.
Utah State is dedicated to fostering a community where all individuals feel respected valued and supported. We seek to recruit hire and retain people from all walks of life who willchampion excellence in education research discovery outreach and believe that promoting a strong sense of community and belonging empowers and engages all members of USU to thrive and be recognized our commitment to employees when they namedUtah State the best employer in Utahin 2023.Learn moreabout USU.
The university provides aDual Career Assistance Programto support careers for partners who are also seeking is committed to providing access and a reasonable accommodation for individuals with disabilities. To request a reasonable accommodation for a disability contact the universitys ADA Coordinator in the Office of Human Resources at or.
*updated 09/2025
Notice of Non-discrimination
In its programs and activities including in admissions and employment Utah State University does not discriminate or tolerate discrimination including harassment based on race color religion sex national origin age genetic information sexual orientation gender identity disability status as a protected veteran or any other status protected by University policy Title IX or any other federal state or local law.
Utah State University is an equal opportunity employer and does not discriminate or tolerate discrimination including harassment in employment including in hiring promotion transfer or termination based on race color religion sex national origin age genetic information sexual orientation gender identity disability status as a protected veteran or any other status protected by University policy or any other federal state or local law.
Utah State University does not discriminate in its housing offerings and will treat all persons fairly and equally without regard to race color religion sex familial status disability national origin source of income sexual orientation or gender identity. Additionally the University endeavors to provide reasonable accommodations when necessary and to ensure equal access to qualified persons with disabilities.
In all circumstances Utah State University follows state and federal laws related to sex-segregated spaces.
The following individuals have been designated to handle inquiries regarding the application of Title IX and its implementing regulations and/or USUs non-discrimination policies:
Matthew Pinner
Executive Director
Civil Rights & Title IX Office
Old Main Rm. 401D
1400 Old Main Hill Logan UT 84322
Cody Carmichael
Title IX Coordinator
Old Main Rm. 402D
1400 Old Main Hill Logan UT 84322
For further information regarding non-discrimination please visit or contact:
U.S. Department of Education
Denver Regional Office
U.S. Department of Education
Office of Assistant Secretary for Civil Rights
*updated 06/2025
Employment Type
Full-Time
Key Skills
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