Marketing and Communication Specialist

POSITION CODE: 7445

DEPARTMENT/ADMINISTRATION:Marketing and Communications

POSITION: Administrative Exempt Full-time (40 Hours)

SALARY RANGE:$68640-$70000 Annually Pro-rated

INTRODUCTORY PERIOD:One (12) Months

BENEFITS OVERVIEW:BROCHURE

AVAILABLE:Immediately

POSTING DATE:September 29 2025

APPLICATION DEADLINE:Open Until Filled Apply Immediately.

Definition of Classification:

The Marketing and Communications Specialist plays a key role in supporting and executing strategic initiatives that elevate the universitys brand programs and community engagement s. This position based in the Burbank/LA campus is responsible for creating and managing content across various platforms with special focus on social media that helps to strengthen the universitys position in Los Angeles specifically and California broadly as a leading institution of higher education.

Using omnichannel efforts the Specialist will develop content that feeds key platforms including but not limited to social media; the university website; blogs newsletters and communications memos; and print materials. Under oversight from the Presidents Office the Specialist will support the institutions key strategic initiatives by communicating them through internal memos and announcements.

By leveraging storytelling and a deep audience understanding the Specialist will engage diverse audiences including prospective students alumni faculty parents donors and other key stakeholders.

This position may require flexibility to work evening and weekend hours as well as the ability to travel as required.

Duties and Responsibilities:

The duties and responsibilities include but are not limited to the following:

Social Media Strategy & Management (40 %)

• Develop and execute campus-wide social media strategy across multiple platforms (Instagram LinkedIn Facebook) aligned with recruitment objectives institutional branding and audience engagement goals.
• Curate schedule and publish high-impact content that supports strategic initiatives such as student recruitment academic program promotion community engagement events and fundraising campaigns.
• Monitor social media conversations and trends to identify opportunities for proactive engagement responding to comments messages and mentions in real time to foster positive relationships and a strong online community.
• Collaborate with cross-functional teams (Admissions Alumni Relations Events Development and academic departments) to identify opportunities for social media promotion. Stay informed of emerging social media trends tools and best practices in the higher education sector proactively testing new platforms formats and content strategies to engage our diverse audience.
• Oversee student workers and provide them with mentorship guidance and direction to create high-quality content for university channels.
• Support social media efforts for the academic units and their accounts.

Content Creation & Storytelling (35 %)

• Develop clear compelling and on-brand written content for a variety of channels including the university website blogs newsletters email campaigns recruitment materials and social media posts all aimed at attracting and retaining prospective
• Collaborate with faculty staff students and alumni to gather authentic stories that showcase the universitys distinctive programs academic excellence student success faculty expertise and vibrant campus culture.
• Ensure all content aligns with the universitys brand voice tone and strategic priorities maintaining a cohesive narrative across all marketing materials and platforms.
• Contribute to the development of strategic content calendars working with key stakeholders to ensure that messaging is timely relevant and aligned with recruitment cycles academic calendars and key institutional milestones.

Communications (25%)

Under the direction of the Senior Director for Strategic Communications

• Write and edit internal and external messages emails and other content as assigned.
• Support media relations initiatives such as writing press releases media advisories and supporting story materials for media stories
• Assist in the development of crisis communications materials for pertinent events.

Uphold best practices and ensure consistency within all communications and with brand standards.

Qualification Guidelines

Any combination equivalent to but not limited to the following:

Experience/Training/Education:

Required

• 2-3 years of experience in social media management and content creation
• Bachelors degree in marketing communications public relations or related field .
• Strong writing editing and storytelling skills with the ability to communicate complex information in an engaging and accessible way.
• Proficiency with social media platforms (Instagram LinkedIn Facebook)
• Well-versed in the principles and practices of AP composition and style including an understanding of the usage of format and style as it relates to a variety of publication needs.

Preferred

• Proven experience in higher education marketing communications or recruitment campaigns with a focus on content strategy and audience
• Experience in writing and editing content for diverse formats including web print email and social media with a strong understanding of how to tailor messaging for different audience segments.

Knowledge and Skills:

• Strong ability to conceptualize and execute innovative content strategies while ensuring consistency and accuracy across all content and platforms.
• Excellent interpersonal skills and demonstrated ability to work effectively across teams including academic departments admissions and student services to create cohesive and impactful campaigns.
• Demonstrated capacity to thrive in a dynamic fast-paced work environment managing multiple projects and deadlines while remaining flexible to evolving priorities.
• Creative thinker with a strong eye for detail

Physical Requirements/Working Conditions:

Working Conditions:

Standard office setting. Duties performed are primarily in an office environment while sitting at a desk or computer workstation or in meetings. At least minimal environmental controls to assure health and comfort. Occasional evening or weekend work may be required to support key events campaigns or time-sensitive initiatives including recruitment fairs virtual events or social media activation periods. The position may require some remote work flexibility based on departmental needs with occasional on-campus meetings or events.

Physical Demands:

Incumbents regularly sit for long periods; walk short distances on a regular basis; may travel to various locations to attend meetings and conduct work; use hands and fingers to operate an electronic keyboard or other office machines; reach with hands and arms; stoop or kneel or crouch to file; climb stairs; speak clearly and distinctly to answer telephones and to provide information; see to read fine print and operate computer; hear and understand voices over telephone and in person; and lift carry and/or move objects weighing up to 20 pounds.

TO APPLY:A resume/CV and cover letter are compliance with The Americans with Disabilities Act if selected for the interview process and accommodations are needed please call .If you are unable to complete an application due to a disability contact us at to ask for accommodation or an alternative application process.

HIRING RANGE:Anticipated hiring range is near or at the minimum of the classification commensurate with candidates education experience skills and training. The University of Redlands is required to provide a reasonable estimate of the compensation range for this role. This range considers the wide range of factors that are considered in making compensation decisions including but not limited to experience skills knowledge abilities education licensure and certifications and other business and organizational needs. It is not typical for an individual to be offered a salary at or near the top of the range for a position. Salary offers are determined based on final candidate qualifications and experience. The full salary range for this position is defined as the Full Pay Range. The budgeted salary or hourly range that the University reasonably expects to pay for this position is defined as theHiring Range. Placement within the Hiring Range is determined by internal equity and relevant qualifications.

BACKGROUND CHECK:Satisfactory completion of a background check (including a criminal records check) is required for employment. The University will make a conditional offer of employment which may be rescinded if the background check reveals disqualifying information and/or it is discovered that the candidate knowingly withheld or falsified information. Failure to satisfactorily complete the background check may affect the continued employment of a current employee who was conditionally offered the position.

DRIVERS LICENSE CHECK:Possession of a valid Drivers License is required for certain positions. Employees in positions that require a valid Drivers License will be enrolled in the Department of Motor Vehicles (DMV) Government Employer Pull Notice Program which confirms possession of a valid drivers license and reflects driving record.

PHYSICAL AND PSYCHOLOGICAL EXAMS:For certain positions typically in Public Safety Facilities Athletics and Information Technology Services departments employment is contingent upon a candidate passing a pre-employment physical exam with the ability to lift in excess of 50 Safety Officers in addition to a pre-employment physical exam will also be required to pass a psychological evaluation.

FOR MORE INFORMATION VISIT

Human Resources ()

SUBMISSION OF A RESUME OR APPLICATION INDICATES AGREEMENT THAT THE UNIVERSITY MAY VERIFY ANY AND ALL INFORMATION CONTAINED THEREIN.

MEMBERS OF UNDERREPRESENTED GROUPS ARE ENCOURAGED TO APPLY.

AN EQUAL OPPORTUNITY EMPLOYER

Required Experience:

IC