Lead SEA & Paid Social (mfx)
Share
Job Location:
Monthly Salary:
Posted on:
30+ days ago
Vacancies:
1 Vacancy
Job Summary
Your Responsibilities
- Shape and execute our paid media strategy across Google/Bing Ads and key social platforms (Meta TikTok Pinterest) driving an omni-channel experience that connects our web shop app and physical stores.
- Stay ahead of digital trends bringing fresh tools and approaches into paid media.
- Report results clearly identify growth opportunities and drive continuous improvement.
- Leverage data insights and automation to sharpen campaign strategy and execution.
- Work closely with creative teams to deliver localized platform-tailored assets that connect with audiences.
- Plan and optimize prospecting and retargeting campaigns with a sharp focus on KPIs (ROAS CTR CPA CPM).
- Lead a small in-house team and guide agency partners building expertise and collaboration.
- Take ownership of campaigns end-to-end embedding a culture of testing learning and optimization.
Your Profile
- Several years of hands-on performance marketing experience with a strong track record in paid social and paid search.
- Genuine connection to subcultures like electronic music hip-hop skateboarding streetwear or art; excellent English required (German a plus).
- Proven ability to manage large budgets across media platforms.
- Skilled in product feeds automation and MMM tools alongside advanced use of Google Ads Meta Business Manager Excel and Google Analytics.
- Deep understanding of performance marketing metrics and optimization techniques paired with a data-driven mindset.
- Strong analytical and problem-solving skills thriving in fast-moving agile environments.
- Confident communicator with experience mentoring team members and leading cross-functional projects to completion.
- Passion for technology testing and innovation with a collaborative approach across departments.
Your Responsibilities
- Shape and execute our paid media strategy across Google/Bing Ads and key social platforms (Meta TikTok Pinterest) driving an omni-channel experience that connects our web shop app and physical stores.
- Stay ahead of digital trends bringing fresh tools and approaches into paid media.
- Report results clearly identify growth opportunities and drive continuous improvement.
- Leverage data insights and automation to sharpen campaign strategy and execution.
- Work closely with creative teams to deliver localized platform-tailored assets that connect with audiences.
- Plan and optimize prospecting and retargeting campaigns with a sharp focus on KPIs (ROAS CTR CPA CPM).
- Lead a small in-house team and guide agency partners building expertise and collaboration.
- Take ownership of campaigns end-to-end embedding a culture of testing learning and optimization.
Your Profile
- Several years of hands-on performance marketing experience with a strong track record in paid social and paid search.
- Genuine connection to subcultures like electronic music hip-hop skateboarding streetwear or art; excellent English required (German a plus).
- Proven ability to manage large budgets across media platforms.
- Skilled in product feeds automation and MMM tools alongside advanced use of Google Ads Meta Business Manager Excel and Google Analytics.
- Deep understanding of performance marketing metrics and optimization techniques paired with a data-driven mindset.
- Strong analytical and problem-solving skills thriving in fast-moving agile environments.
- Confident communicator with experience mentoring team members and leading cross-functional projects to completion.
- Passion for technology testing and innovation with a collaborative approach across departments.
Key Skills
- Diploma
- Abinitio
- Cost Accounting
- Cyber Security
- CRM
- AV
