Social Media Coordinator

Job Type

Full-time

Description

Social Media Coordinator

FLSA Classification: Full-Time Exempt

The Country Music Hall of Fame and Museum Marketing Department

Company Overview: Located in the heart of downtown Nashville the Country Music Hall of Fame and Museum documents and interprets the history of country music a musical genre and culture central to the identity of the city the state and the nation. Accredited by the American Alliance of Museums the Museum proudly combines subject expertise ambitious research and preservation of an unparalleled collection with expressions of creativity in music art and history. The Museum collects artifacts that illustrate the evolving history and traditions of country music and provides diverse learning opportunities through educational programs publications and exhibitions. The core exhibit follows the story of country music from its folk beginnings through its evolution as a commercial art form. Rotating exhibits examine a broad range of topics from country classics to contemporary and emerging artists in the American Currents: State of the Music exhibit. The Museum owns Hatch Show Print a letterpress print shop opened in 1879 and it operates Historic RCA Studio B where Elvis Presley and many others recorded.

What We Offer for Full-Time Staff:

• Medical Dental Vision Life Insurance Options
• Competitive Pay
• Paid Vacation and Sick Days
• Paid Holidays (13) and Floating Holidays (2)
• 401(K) with Up to 3% Employer Match
• Employee Assistance Program (Free Counseling and Legal Services)
• Eligibility for Public Service Student Loan Forgiveness
• FREE 24/7 Downtown Parking and Transit Benefits
• Continuing Professional Offerings
• Complimentary Museum Admission (For Yourself Family and Friends)
• Reciprocal Partnerships with Local Venues (The Nashville Zoo Dollywood Theme & Water Parks National Museum of African American Music tours at The Opry and The Ryman Auditorium and more)
• Up to 25% Discount in Retail Stores and Onsite Restaurant Venues
• Opportunities to Attend Exhibit Openings Concerts and Special Events
• Employee Engagement Activities and Opportunities
• FSA and Dependent Care Options
• Dog Friendly Work Environment
• Volunteering and Community Engagement Opportunities

Departmental Overview:The Marketing Department leads all marketing strategies for one of the most visited museums in America by developing and executing marketing campaigns creating engaging content and analyzing performance to optimize results. The Department is organized into three areas: brand marketing revenue marketing and licensing operations. Through digital social and traditional channels the team drives awareness engagement and revenue while collaborating with internal teams and external partners to reach new audiences and foster meaningful engagement with the Museum.

Position Overview: Reporting to the Senior Social Media Manager the Social Media Coordinator will play an integral role in executing the digital operations and digital distribution of content and campaigns within the Marketing Department. This position is responsible for scheduling and publishing content engaging with audiences and supporting social campaigns across platforms for the Country Music Hall of Fame and Museum Hatch Show Print CMA Theater Haley Gallery and Historic RCA Studio B. The ideal candidate will have a strong understanding of social media best practices and an eye for detail to ensure all content aligns with brand standards. This role will also contribute to content creation track performance metrics and provide insights that help shape future strategy. This role is a hands-on opportunity to strengthen skills in content creation community engagement and performance analysis while contributing to the Museums digital growth.

Job Duties Include:

• Content Distribution: Manage the day-to-day digital content distribution with primary focus on social media platforms. Oversee the content implementation of the various Country Music Hall of Fame and Museum Historic RCA Studio B Hatch Show Print Haley Gallery and CMA Theater social media channels. (Currently Facebook Instagram TikTok X Threads YouTube LinkedIn.)
• Content Creation: Produce and publish organic Reels and Instagram Stories ensuring timely posting and brand consistency. Collaborate with Creative and Museum Services departments to support social content needs.
• Social Media Engagement: Supervise all social media interactions between customers/fans and the Museum ensuring timely and positive engagement that reflects the organizations established tone and voice. Collaborate with Museum Services Guest Experience and Public Relations departments when necessary to ensure accurate responses.
• Social Media Research: Stay up to date on emerging social media trends best practices and technology.
• Data and Analytics: Measure the success of social media campaigns and report findings with clear insights compelling justifications and actionable recommendations.
• Partnerships: Execute influencer and marketing partnerships by coordinating deliverables and ensuring content aligns with brand standards and campaign goals.

Minimum Requirements:

• Bachelors Degree in Marketing Digital Communications or related field are required.
• Minimum of 1 year social media marketing experience is preferred (including internships).
• Proficiency in capturing and editing short-form video content for social media platforms including Reels TikToks and Stories with attention to pacing and brand consistency.
• Excellent knowledge of MS Office social media marketing software and online applications (Sprout Meta Business Suite YouTube Creator Studio TikTok studio) are required.
• Able to exercise discretion and keep strictest levels of confidentiality.
• Periodic nights and weekends are required for Museum or industry/community events.

Preferred Qualifications:

• Prior museum hospitality tourism nonprofit publishing digital content agency or related experience is preferred.
• Basecamp and Canva experience preferred.

Key Qualifications (Knowledge Skills & Abilities):

• Highly innovative and strategic self-starter with strong business acumen
• Excellent analytical critical thinking and problem-solving skills
• Ability to prioritize multi-task and be very flexible in a fast paced dynamic environment
• Excellent oral and written communication skills including email communication and small group presentations
• Ability to work individually and with cross-functional teams to develop consensus within diverse groups and drive results
• Highly organized detail-oriented and possesses outstanding follow-through skills
• Must be a team player
• Process development skills ability to keep work moving effectively while minimizing problems and delays
• Positive attitude and desire to work collaboratively with colleagues and management

Notes to Applicant:

The Country Music Hall of Fame and Museum is an equal opportunity employer. We respect the varied attributes characteristics and perspectives that make each person unique. The museum promotes an environment of respect communication and understanding while actively providing opportunities for all employees of all backgrounds the skills experience and information necessary to succeed. The museum does not discriminate in employment on the basis of race color religion sex (including pregnancy childbirth and related medical conditions) national origin political affiliation gender identity sexual orientation disability genetic information or characteristics age membership in an employee organization military or veteran status or other non-merit factor. The Country Music Hall of Fame and Museum does not tolerate discrimination or harassment based on any of these characteristics.

We are a drug-free workplace and an equal opportunity employer that welcomes all qualified candidates to apply for open positions. The Country Music Hall of Fame and Museum is committed to providing a safe and secure environment for its staff and visitors. All offers of employment are subject to and contingent upon the successful completion of a background check and employment verification including federally mandated E-verify processes as required for position.

Due to the high volume of applications received for this position hiring managers will only contact candidates they are interested in scheduling for an interview. Please refrain from calling to inquire about the status of your application.

Please upload a resume and cover letter when applying for the position.

Applications are only accepted online on our career page: Experience:

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