Assistant Manager Adobe Experience Platform (AEP) Developer

Ready to build the future with AI
At Genpact we dont just keep up with technologywe set the pace. AI and digital innovation are redefining industries and were leading the charge. Genpacts AI Gigafactory our industry-first accelerator is an example of how were scaling advanced technology solutions to help global enterprises work smarter grow faster and transform at scale. From large-scale models to agentic AI our breakthrough solutions tackle companies most complex challenges.

If you thrive in a fast-moving innovation-driven environment love building and deploying cutting-edge AI solutions and want to push the boundaries of whats possible this is your moment.

Genpact (NYSE: G) is anadvanced technology services and solutions company that deliverslastingvalue for leading ourdeep business knowledge operational excellence and cutting-edge solutions we help companies across industries get ahead and stay by curiosity courage and innovationour teamsimplementdata technology and AItocreate tomorrow to know us onLinkedInXYouTube andFacebook.

Inviting applications for the role of Assistant Manager Adobe Experience Platform (AEP) Developer!
In this role you will support the Adobe Experience Platform Developer codes configures tests and debugs new campaigns including data configuration email distributions audience creation and utilization of capabilities in the Adobe Experience Platform. He/ She will be responsible for developing journeys in Adobe Journey Optimizer (AJO) implementing personalized and dynamic messages in Adobe Target and Campaign. Has experienced in advanced segmentation reporting and analytics and data configuration. He/ She should have a fair understanding of the end of end Omnichannel Marketing/ Campaign Operations process.

Responsibilities
Relevant experience
Understand customize and optimize the entire campaign management process to include new campaign requirements production execution and quality control
Configure journeys including Data Sources Events and Actions
Build test and orchestrate omnichannel Journeys and deliver personalized offers including personalization and dynamic content across different channels (email SMS Push)
Expert level understanding of the different built-in actions to send messages designed in Journey Optimizer or create custom actions if a third-party system is being used to send messages
Build audience segments and implement the same in the journeys in AJO
Performs day-to-day marketing activities including campaign set-up scheduling testing tagging and deployment of one-time recurring triggered and dynamic content-driven campaigns
Build APIs Data Model Data Schemas Input form Delivery templates webapp Coupon Message center IP whitelisting and User management
Ability to investigate and troubleshoot issues in Adobe campaign & Journey Optimizer workflows
Designing custom formula fields workflows field validation rules and approval processes for automated alerts field updates and email generation
Responsible for the development in Adobe Campaign which included creation of schemas input forms and workflows
Provide technical assistance to team members on issues and logic of the campaign
Develop end-to-end solutions for complex campaigns (with potential optimization testing) to deliver personalized customer communications (social & email)
Design & Develop A/B tests and personalization functionality utilizing Adobe Target
Maintain best practices for Marketing Automation Platforms including troubleshooting naming conventions list management etc.

Qualifications we seek in you!
Minimum Qualifications / Skills
Any Graduate degree
Able to develop journeys in AJO independently is a must
Solid business acumen including a good sense of how a well-integrated Adobe Experience Platform should be to improve business
Experience with one or more leading marketing automation platform like HCL Unica SFMC PEGA etc marketing Solutions would be advantageous
Experience with responsive website design and various forms of online marketing including mobile social content email etc.
Looking for a self-motivated responsive professional with a problem-solving and solution-oriented mindset.
Must have solid organizational and communication skills (verbal and written).
Should be able to learn quickly manage change effectively and work independently and within a team environment
Comfortable liaising with multiple external stakeholders

Preferred Qualifications/ Skills
Good data visualization skills would be beneficial
Highly strategic and able to uncover and understand business needs
Preferred certifications in Adobe Campaign Adobe Experience Platform
Technical expertise in Adobe Target and Adobe Analytics is highly desirable
Deep knowledge of modern client-side technologies such as HTML CSS and JavaScript
Knowledge of JXON JSON JSSP E4X XML DOM
Should be excited to learn new technologies and identify new opportunities.
Have worked in a Banking and Finance domain
Six sigma certified

Why join Genpact
Lead AI-first transformation Build and scale AI solutions that redefine industries
Make an impact Drive change for global enterprises and solve business challenges that matter
Accelerate your careerGain hands-on experience world-class training mentorship and AI certifications to advance your skills
Grow with the best Learn from top engineers data scientists and AI experts in a dynamic fast-moving workplace
Committed to ethical AI Work in an environment where governance transparency and security are at the core of everything we build
Thrive in a values-driven culture Our courage curiosity and incisiveness - built on a foundation of integrity and inclusion - allow your ideas to fuel progress
Come join the 140000 coders tech shapers and growth makers at Genpact and take your career in the only direction that matters: Up.
Lets build tomorrow together.

Genpact is an Equal Opportunity Employer and considers applicants for all positions without regard to race color religion or belief sex age national origin citizenship status marital status military/veteran status genetic information sexual orientation gender identity physical or mental disability or any other characteristic protected by applicable laws. Genpact is committed to creating a dynamic work environment that values respect and integrity customer focus and innovation.
Furthermore please do note that Genpact does not charge fees to process job applications and applicants are not required to pay to participate in our hiring process in any other way. Examples of such scams include purchasing a starter kit paying to apply or purchasing equipment or training.