Marketing Program Manager On Site
Marketing Program Manager On Site
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Job Description
Southmedic is known globally as an innovative high quality Canadian medical device manufacturer. At Southmedic you will enjoy an open-minded culture that fosters individual growth and career development within a dynamic team. Southmedic believes in continually investing in our staff; allowing you to reach your full potential through ongoing training and development. You will engage with a team that values respect accountability and integrity.
We are looking for aMarketing Program Manager a skilled individual responsible for building and executing integrated marketing campaigns developing content managing digital and social channels and supporting lead generation efforts that directly impact revenue growth.
What You Will Do
- Build and execute integrated marketing plans aligned with company goals.
- Develop and manage multi-channel campaigns (web social email events PR).
- Write edit and design marketing collateral (brochures sales sheets one-pagers presentations).
- Work with designers/videographers when needed but comfortable creating light graphics independently.
- Own company website updates landing pages and SEO best practices.
- Manage corporate social media accounts post consistently and track engagement.
- Ensure brand consistency across digital print events and external communications.
- Refine and enforce messaging across all marketing touchpoints.
- Partner with Sales to generate and qualify leads.
- Build nurture campaigns (emails ads webinars etc.) that move prospects through the funnel.
- Track KPIs (lead volume conversion web traffic campaign ROI).
- Deliver clear performance insights and recommendations to leadership.
What We Need
- Strategic Thinking: Able to translate company objectives into marketing plans and calendars.
- Content Creation: Strong writer with the ability to produce professional engaging copy.
- Design Literacy: Competent in Canva and Adobe Suite for creating/editing marketing materials.
- Digital Marketing: Familiar with SEO SEM paid social and email automation.
- Project Management: Organized deadline-driven and able to manage multiple campaigns at once.
- Analytical: Comfortable with KPIs dashboards and optimizing based on data.
- Collaboration: Strong partnership skills with Sales Product and Executive teams.
DIMENSIONS OF THE POSITION
The incumbent must have a strong balance of strategic planning and hands-on execution. Proven track record of managing campaigns end-to-end with measurable results. Must be capable of covering ground that might otherwise be spread across an agency team.
EDUCATION
It is preferred that the incumbent have at least 5 years of progressive hands-on marketing experience. A Bachelors degree in marketing Business Administration Communications or a related field.
Preferred / Added Value; coursework or certifications in digital marketing SEO/SEM or analytics (Google Analytics HubSpot Academy LinkedIn Ads etc.). Familiarity with graphic design or creative tools (Adobe Suite Canva etc.) either through formal study or professional training. Familiarity with medical devices healthcare or other regulated industries; as well as basic video production and editing is not required but strongly preferred.
What We Offer
- Retirement Program- Southmedic will match RRSP contributions in our program that employees can begin participating on their first day.
- Benefits- Our group benefit plan covers medical dental vision and other health needs including our employee assistance program.
- Perks Southmedic employees enjoy a variety of perks and discounts from local corporate partners like fitness memberships events and more!
- Education Reimbursement- Our continuing education program provides financial assistance for training and education courses.
- Engagement- We hold a number of social activities during the year including BBQs giveaways and employee activities.
Southmedicis committed to providing accessible employment practices that are in compliance with the Accessibility for Ontarians with Disabilities Act (AODA). If you require accommodation for disability during any stage of the recruitment process please advise the Human Resources Department.
We thank you for your interest in joining the Southmedic Team!
#SM
Required Experience:
Manager
Employment Type
Full-Time
