ASO Manager
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Job Location:
Monthly Salary:
Posted on:
30+ days ago
Vacancies:
1 Vacancy
Job Summary
ASO Manager
Department: Performance Marketing
Playtika is looking for an ASO Manager to join our fast-paced Performance Marketing team!
This role of App Store Optimization (ASO) expertise to maximize organic potential of Bingo Blitz across app stores and digital platforms.
Key Responsibilities
ASO
- Act as the gatekeeper of Bingo Blitz in the app stores by shaping and telling the game story through optimized compelling store pages.
- Drive ASO strategy end-to-end: maximize search visibility improve conversion rates and continuously test creatives and messaging.
- Collaborate with Creative Product User Acquisition and Studio teams to deliver impactful assets and ensure alignment across all marketing touchpoints.
- Research the competitive landscape to uncover opportunities and push for new growth strategies.
- Oversee SEO activity for BingoBlitz.
Requirements
- 1 years of experience in ASO with proven hands-on knowledge of app store consoles & tools.
- Strong analytical skills and proven ability to interpret data into insights and actions.
- Creative storyteller with the ability to collaborate effectively with creative teams.
- Excellent communication skills and fluency in English.
- Research-driven curious and passionate about growth.
- Advanced Excel skills; statistical knowledge is a plus.
- Experience in strategy or market research an advantage.
- Understanding of UA activities and metrics - Search Ad Networks CPI ROI LTV Retention an advantage.
Required Experience:
Manager
Key Skills
- Restaurant Experience
- Customer Service
- Employee Evaluation
- Management Experience
- Math
- Employment & Labor Law
- Sanitation
- Leadership Experience
- P&L Management
- Mentoring
- Supervising Experience
- Restaurant Management
About Company
Discover how Playtika blends art and science to create engaging experiences for millions worldwide, setting the standard for gaming brands and companies.
