Royal Canin Trade Marketing Specialist PSR
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Job Location:
Copenhagen - Denmark
Monthly Salary:
Not Disclosed
Posted on:
30+ days ago
Vacancies:
1 Vacancy
Job Summary
Job Description:
The associate on this position is responsible for development deployment and coordination of trade marketing activities with strong online focus within the Pet Specialist Retail later PSR channel according to the annual execution plan. As such the Trade Marketeer is in close contact with the on-line and off-line sales managers and customers marketing department and pro-actively drives business and category growth at our PSR customers by deploying activation and toolkits from the region.
What are we looking for
- Supports development & evaluation of Cluster B2C / B2B activities.
- B2B & B2C Cluster activation execution in PSR
- Engages Sales teams with the activity plans to drive field excellence in execution
- Constantly drives excellence in execution and better that previously mind-set
- Higher degree
- Strong English skills
- 3-5 years experience.
- Functional/technical skills excel
What will be your key responsibilities
- Planning execution and evaluation of trade & portfolio marketing activities in the market aiming to drive recommendation sales as well as brand performance (consumer & financial KPIs). Key responsibilities include but are not limited to following actions:
- Collaborates in building cluster marketing execution plan in cooperation with MSD and Sales Acceleration team.
- Aligns messaging and concept for activations to overarching campaign/brand messaging.
- Defines & tracks budget for activations.
- In the lead for getting approval on national activations/events through the S&OP cycle including ROI calculation and evaluation.
- Develops and deploys Cluster and Market marketing activations plans for their specific PSR online and in-store and leveraging the customers CRM platforms.
- Plans and manages ordering development and production of all communication/promotional materials both online and instore based on the key visuals developed by the Regional S&M team.
- Evaluate customer activation materials and continuously drive best-in-class innovative POS materials to support the recommendation and conversion of our brand.
- Partner to deliver category vision into Action projects at customers in close collaboration with Category Manager and sales teams.
- Provides sales teams with the selling tools to deliver a perfect execution in store and online.
- Shares best practice across Cluster.
What can you expect from Mars
- Work with diverse and talented Associates all guided by the Five Principles.
- Join a purpose driven company where were striving to build the world we want tomorrow today.
- Best-in-class learning and development support from day one including access to our in-house Mars University.
- An industry competitive salary and benefits package including company bonus.
Required Experience:
IC
Key Skills
- Digital Marketing
- Marketing
- Google Analytics
- Pardot
- HTML5
- MailChimp
- Marketing Automation
- Salesforce Marketing Cloud
- HubSpot
- Responsys
- Email Marketing
- Social Media Management
About Company
Almarsat Projects Development is a company that is dedicated to deliver work of excellence, quality, and professionalism. Not only does APD offers a range of services in construction and project management but we also provide arbitration and alternative dispute resolution. Our projec ... View more
