Director of Digital, India and South Asia
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Job Location:
Monthly Salary:
Posted on:
30+ days ago
Vacancies:
1 Vacancy
Job Summary
- Lead the Digital & Web Strategy implementation to strengthen hotel web performance across the India Region.
- Drive Direct Digital Marketing initiatives including SEM website animation microsite development localized campaigns social media and OTA marketing programs.
- Optimize Indirect Digital Marketing through strategic OTA partnerships ensuring rate parity and compliance with Accors Best Price Guarantee.
- Provide ongoing support to hotels on digital marketing strategies; conduct audits workshops and implement training programs to enhance digital capability.
- Deliver data-driven insights through analysis of PPC display metasearch and email marketing campaigns tracking online performance across all channels.
- Uphold safety quality and sustainability standards in alignment with Accors global policies and ISO certifications.
Qualifications :
- Masters Degree in Marketing Digital Marketing or a related field is required with Minimum of 5 years of Digital Marketing experience
- Strong knowledge of digital marketing tools SEM OTA programs and social media strategies.
- Proven track record in driving digital performance and managing large-scale online campaigns.
- Excellent analytical communication and stakeholder management skills.
- Experience in the hospitality or travel industry will be an added advantage.
Additional Information :
- High proficiency in Microsoft Excel and PowerPoint for analysis and reporting.
- Excellent communication and stakeholder management skills.
- Highly proactive with the ability to manage multiple priorities and meet tight deadlines.
- Strong team player capable of working effectively in a dynamic fast-paced environment.
- Knowledge of TARS Accor distribution systems and pricing strategies preferred.
- Positive can-do attitude with a solution-oriented mindset.
Remote Work :
No
Employment Type :
Full-time
Key Skills
- Crisis Management
- Marketing
- Public Relations
- Fundraising
- Media Relations
- Constant Contact
- Strategic Planning
- Social Media Management
- Team Management
- Public Speaking
- Wordpress
- Writing Skills
About Company
Innovation. Inspiration. Emotion. We are 330,000+ hospitality Talents perfecting the art of welcome with passion, inspiring and designing new ways of connecting and experiencing the world. People are the heart of everything we do fostering authentic and meaningful connections, and c ... View more
