Regional Marketing Specialist

Lincoln, NE - USA

Monthly Salary: Not Disclosed

Posted on: 30+ days ago

Vacancies: 1 Vacancy

Job Summary

Why Ballys

Ballys Corporation (NYSE: BALY) is a global casino-entertainment company with a growing omni-channel presence. Ballys owns and operates 19 casinos across 11 states along with a golf course in New York and a horse racetrack in Colorado and holds OSB licenses in 13 jurisdictions in North America. The acquisition of Aspers Casino in Newcastle UK expands its international reach. It also owns Bally Bet a first-in-class sports betting platform Bally Casino a growing iCasino platform Ballys Interactive International division (formerly Gamesys Group) a leading global interactive gaming operator and a significant economic stake in Intralot S.A. (ATSE: INLOT) a global lottery management and services business.

With 11500 employees its casino operations include approximately 17700 slot machines 630 table games and 3950 hotel rooms. Ballys also has rights to developable land in Las Vegas at the site of the former Tropicana Las Vegas.

The Role:

Regional Marketing Specialist

Responsibilities:

- Excellent analytical skills
- Good communication and interpersonal skills
- Attention to detail for precise analysis of data
- Critical thinking and problem-solving skills
- Ability to work under pressure and motivation to succeed in a competitive environment
- Ability to work with teams and collaborate
- Ability to work around large amounts of people
- Time management and multitasking skills with the ability to prioritize tasks
- Conduct market research to find answers about consumer requirements habits and trends
- Brainstorm and develop ideas for creative marketing campaigns
- Assist in outbound or inbound marketing activities by demonstrating expertise in various areas (content development and optimization advertising events planning etc.)
- Liaise with external vendors to execute promotional events and campaigns
- Collaborate with marketing and other professionals to coordinate brand awareness and marketing efforts
- Plan and execute initiatives to reach the target audience through appropriate channels (social media e-mail TV etc.)
- Assist in analyzing marketing data (campaign results conversion rates traffic etc.) to help shape future marketing strategies
- Undertake individual tasks of a marketing plan as assigned

Qualifications:

4-year College Degree - preferred but not required
Digital Marketing Experience
MGT EBS ACSC skills preferred but not a must
Social Media platform knowledge
Graphic Design
Coyrighting
strong communication skills

Whats in it for you:

Competitive Salary with annual performance reviews
Comprehensive health coverage plan that includes medical dental and vision
401(K)/ Company Match
Access Perks and Childcare discounts

License Requirements:

Must secure appropriate RI mandated gaming licenses

Physical/Mental Requirements:

Constantly use physical movements necessary for general office duties: standing walking balancing eye-hand coordination finger dexterity handling wrist motion sitting reaching carrying vision hearing stooping and twisting
Constantly plan follow directions read write use math discriminate colors work at various tempos or work rapidly make decisions concentrate remember attention to and observe details use ten key and personal computer
Constantly use mental alertness to achieve high level of accuracy in completing tasks
Excellent written and verbal communication skills

Working Conditions:

Mostly indoors and generally climate-controlled environment
Will be exposed to noise smoke and odors
Working with others and independently

Target Hourly Range: ($26.00)

Ballys Lincoln Casino Resort: About LinkedIn

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Please note this job description is not designed to cover or contain a comprehensive listing of activities duties or responsibilities that are required of the employee for this job. Duties responsibilities and activities may change at any time with or without notice.

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Required Experience:

Unclear Seniority

Why BallysBallys Corporation (NYSE: BALY) is a global casino-entertainment company with a growing omni-channel presence. Ballys owns and operates 19 casinos across 11 states along with a golf course in New York and a horse racetrack in Colorado and holds OSB licenses in 13 jurisdictions in North Ame...

Why Ballys

The Role:

Regional Marketing Specialist

Responsibilities:

- Excellent analytical skills
- Good communication and interpersonal skills
- Attention to detail for precise analysis of data
- Critical thinking and problem-solving skills
- Ability to work under pressure and motivation to succeed in a competitive environment
- Ability to work with teams and collaborate
- Ability to work around large amounts of people
- Time management and multitasking skills with the ability to prioritize tasks
- Conduct market research to find answers about consumer requirements habits and trends
- Brainstorm and develop ideas for creative marketing campaigns
- Assist in outbound or inbound marketing activities by demonstrating expertise in various areas (content development and optimization advertising events planning etc.)
- Liaise with external vendors to execute promotional events and campaigns
- Collaborate with marketing and other professionals to coordinate brand awareness and marketing efforts
- Plan and execute initiatives to reach the target audience through appropriate channels (social media e-mail TV etc.)
- Assist in analyzing marketing data (campaign results conversion rates traffic etc.) to help shape future marketing strategies
- Undertake individual tasks of a marketing plan as assigned

Qualifications:

4-year College Degree - preferred but not required
Digital Marketing Experience
MGT EBS ACSC skills preferred but not a must
Social Media platform knowledge
Graphic Design
Coyrighting
strong communication skills

Whats in it for you:

Competitive Salary with annual performance reviews
Comprehensive health coverage plan that includes medical dental and vision
401(K)/ Company Match
Access Perks and Childcare discounts

License Requirements:

Must secure appropriate RI mandated gaming licenses

Physical/Mental Requirements:

Constantly use physical movements necessary for general office duties: standing walking balancing eye-hand coordination finger dexterity handling wrist motion sitting reaching carrying vision hearing stooping and twisting
Constantly plan follow directions read write use math discriminate colors work at various tempos or work rapidly make decisions concentrate remember attention to and observe details use ten key and personal computer
Constantly use mental alertness to achieve high level of accuracy in completing tasks
Excellent written and verbal communication skills

Working Conditions: