Senior Content Writer

BayanTech

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profile Job Location:

Giza - Egypt

profile Monthly Salary: Not Disclosed
Posted on: 30+ days ago
Vacancies: 1 Vacancy

Job Summary

Key responsibilities

  • Plan and own the bilingual editorial calendar aligned to monthly KPIs (organic clicks rankings CTR conversions SQLs from gated assets).
  • Write and edit English & Arabic content: blogs website/landing pages case studies white papers product sheets email nurture copy ad copy social captions and video/script copy.
  • Build SEO briefs; perform keyword/intent research; optimize on-page (titles H1H3 meta internal linking FAQs/schema) and collaborate with SEO on content hubs and interlinking.
  • Ghostwrite LinkedIn posts and long-form articles for executives and sales leaders.
  • Localize/adapt messaging per market (KSA UAE GCC) while maintaining brand voice and style guides.
  • Interview SMEs; fact-check claims; ensure accuracy for regulated verticals (life sciences legal fintech eLearning manufacturing ICT).
  • Coordinate with Design/Video for creative assets; deliver clear briefs and final QA (grammar tone consistency).
  • Track and report performance via GA4 GSC Ahrefs/SEMrush and Looker/Data Studio dashboards.
  • Use AI writing assistants responsibly (per internal SOPs) ensuring originality sources and human editorial quality.

Requirements

5-7 years professional content writing with 2 years in B2B; proven bilingual mastery (near-native English & excellent MSA Arabic).

Portfolio showing measurable outcomes (traffic growth rankings CTR/CVR improvements lead contributions).

Strong SEO writing skills and familiarity with tools (Ahrefs/SEMrush GA4 GSC RankMath/Yoast WordPress/Elementor).

Experience producing sales-enablement assets (one-pagers case studies email sequences) and LinkedIn thought-leadership.

Excellent research interviewing and editing skills; meticulous attention to detail and deadlines.

Plus: knowledge of ABM content webinar scripts basic HTML/CMS and PR/editorial workflows.

Key responsibilities Plan and own the bilingual editorial calendar aligned to monthly KPIs (organic clicks rankings CTR conversions SQLs from gated assets).Write and edit English & Arabic content: blogs website/landing pages case studies white papers product sheets email nurture copy ad copy social ...
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Key Skills

  • Content Management Systems
  • Enterprise Software
  • HR Sourcing
  • Information Architecture
  • Technical Writing
  • User Research
  • Adobe Captivate
  • Copywriting
  • Figma
  • Content Strategy
  • Taxonomy
  • Writing Skills