Mgr, Engineering Salesforce Marketing Technology
Mgr, Engineering Salesforce Marketing Technology
Posted on :
21-09-2025
Employer Active
1 Vacancy
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Yearly Salary
$ 136721 - 184976
Vacancy
1 Vacancy
Posted on :
21-09-2025
Job Description
The Marketing Technology Engineering Manager leads a high-performing team responsible for designing building and supporting scalable marketing technology solutions. This role drives activation across key marketing channelsincluding email SMS push notifications paid media and direct mailleveraging platforms such as Salesforce Marketing Cloud CRM Distributed Marketing Liveramp Sprinklr and Hearsay Social. The manager collaborates cross-functionally to align technology strategy with business goals oversees engineering standards and ensures seamless integration of tools like Kafka Informatica and Java applications. This position also plays a key role in talent development vendor management and fostering a culture of innovation and continuous improvement.
Duties & Responsibilities
Solution Design & Architecture
- Provide strategic guidance on technical solution design and architecture.
- Participate in system design discussions to define delivery approaches.
- Review and support execution of technical solutions including integration of Kafka topics Informatica workflows and Java-based applications.
Software Development
- Demonstrates hands-on experience in software development and code review.
- Stays current with coding best practices and industry standards.
- Ensures thorough code reviews and applies strong problem-solving and analytical skills.
- Supports development and maintenance of Java applications and services.
Technology Innovation & Learning
- Encourages sharing of ideas and best practices across teams.
- Creates space for innovation and continuous learning.
- Anticipates technology trends and evaluates their impact on business outcomes.
Team Collaboration
- Supports agile practices learning events and team trainings.
- Removes barriers to team productivity and engagement.
- Actively participates in sprint demos and understands both desired and delivered outcomes.
- Partners with Product Managers to define initiatives features and epics ensuring clarity of outcomes and technical feasibility.
- Co-develops strategies operating plans and performance measures for product groups.
- Fosters a psychologically safe and collaborative team environment that values diverse perspectives.
Cross-Team Collaboration
- Empowers teams to broker solutions across product boundaries.
- Ensures consistent integration approaches across products to achieve shared goals.
- Builds strong relationships with peers and proactively addresses cross-team challenges.
Organizational Alignment
- Aligns team priorities with broader company and technology organization goals.
Technology Strategy & Vision
- Contributes to product and platform technology vision strategy and roadmaps.
- Advocates for the business value of technology upgrades and influences roadmap prioritization.
- Enables teams to select appropriate tools and platforms for their product areas.
Marketing Channel Activation
- Leads engineering efforts to activate and optimize marketing channels including:
- Text/SMS
- Push Notifications
- Paid Media
- Direct Mail
- Ensures seamless integration and orchestration across channels to support marketing campaigns and customer journeys.
Marketing Technology Stack
- Oversees engineering support and integration of tools such as:
- Salesforce Marketing Cloud
- Salesforce CRM
- Distributed Marketing
- Liveramp
- Sprinklr
- Hearsay Social
- Guides teams in leveraging these platforms to deliver personalized scalable and compliant marketing experiences.
Engineering Standards & Practices
- Collaborates with engineers to uphold and evolve engineering practices.
- Promotes continuous improvement through development standards and observability.
- Contributes to enterprise-wide frameworks and reusable patterns.
DevOps & Operational Excellence
- Defines and supports development lifecycle processes.
- Removes obstacles to resolving production incidents and problems.
- Promotes observability monitoring and alerting as part of DevOps maturity.
- Advocates for prioritizing work that maintains and improves product health.
- Serves as an escalation point for ongoing maintenance and production issues.
Vendor Management
- Guides teams in defining criteria for platform and technology selection.
- Facilitates consensus on build vs. buy decisions and manages vendor selection processes.
- Oversees execution and management of technology platforms and vendor relationships.
Talent Development & Coaching
- Conducts regular 1:1s and team meetings.
- Provides constructive feedback and coaching to support engineer growth.
- Offers career planning and development opportunities aligned with individual strengths and aspirations.
Recruitment & Team Building
- Leads selection and engagement of consulting partners.
- Plans for future talent needs and collaborates on recruitment strategies.
- Builds and sustains high-performing teams with a culture of accountability excellence and partnership.
- Models Thrivents leadership competenciescourage collaboration and commitment.
- Supports a culture of continuous improvement employee engagement and client focus aligned with Thrivents purpose and values.
- Manages direct and indirect team members.
Qualifications & Skills
Required
- Bachelors degree in Computer Science or related technical field or equivalent experience.
- 8 years of progressive experience in IT including 5 years in disciplines such as CRM Marketing Technology portfolio strategy or roadmap development.
- 3 years of leadership experience in IT disciplines like customer relationship management or demand management.
- 3 years of management experience in application development or leading major technical projects.
- Proven leadership of high-performance multidisciplinary teams.
- Strong project management skills with experience executing multiple or large-scale initiatives.
- Demonstrated ability to develop solutions to complex business problems.
- Effective communication with internal and external stakeholders.
- Ability to make sound decisions in dynamic environments with limited information.
- Experience in planning and evaluating customer relationship and demand management programs.
- Experience with Kafka Informatica and Java application development and integration.
Preferred
- MBA
- Experience in the financial services industry.
- Background in IT planning and business relationship management.
- Experience in matrixed organizations.
- Familiarity with product development and management.
Pay Transparency
Thrivent provides Equal Employment Opportunity (EEO) without regard to race religion color sex gender identity sexual orientation pregnancy national origin age disability marital status citizenship status military or veteran status genetic information or any other status protected by applicable local state or federal law. This policy applies to all employees and job applicants.
Thrivent is committed to providing reasonable accommodation to individuals with disabilities. If you need a reasonable accommodation please let us know by sending an email toor calland request Human Resources.
Required Experience:
Manager
Employment Type
Full-Time
Key Skills
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