Director of Marketing, Digital and Creative Services

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Get a behind-the-scenes look at this exciting opportunity by listening to Jennifer Badry Interim Chief Communications Officer in this exclusive podcast ( Jennifer provides an overview of the important work happening in this unique area of communications. We also learn what she is looking for in the ideal candidate for the Director of Marketing Digital and Creative Services position.

To view a transcript of the conversation click here ( Office of the Chief Communications Officer is looking for an experienced and forward-thinking Director of Marketing Digital and Creative Services to lead a multi-disciplinary team of talented professionals. This role provides corporate-wide leadership in marketing digital platforms creative design and storytelling ensuring the corporations brand identity and reputation remain strong trusted and Edmontonian-centred. Together these teams are a key pillar of the branchs centre of excellence model.

As a relationship-based organization success in this role means leading with both agility and foresight by responding to emerging needs while maintaining a strong future-focused strategic vision. This includes the ability to translate transformational strategic plans such as the City Plan and corporate strategic framework into tangible roadmaps that offer the team clear direction and measurable outcomes.

This particular Director role will be instrumental in shaping the Citys communications. Your leadership will drive integration not only within the Office of the Chief Communications Officer but also across all departments fostering collaboration and leveraging diverse expertise for a variety of initiatives.

What will you do

• As Director you will serve as both a strategist and a coach guiding your team to deliver innovative accessible and engaging creative solutions that truly reflect Edmontons identity and values
• Inspire and empower team members through effective mentorship clear communication and a commitment to foster a positive and inclusive work environment
• Shape and refine a cohesive corporate brand and place brand platform enabling the City to communicate with a unified voice enhance clarity and build trust with Edmontonians employees and Council
• Advance the Citys corporate brand through ongoing consultation
• Work to genuinely integrate and reflect diverse voices including Indigenous voices and experiences in alignment with the Citys Indigenous Framework
• Lead and optimize marketing processes to execute efficient data-driven campaigns ensuring data accuracy and seamless workflow
• Develop and implement journey maps and campaigns across all lifecycle stages delivering tailored messaging and engagement strategies (such as centralized intake) and strategically adopting new marketing technologies
• Develop and enhance the Citys digital strategy from a marketing and communications user experience perspective incorporating technical best practices and industry trends.
• Foster strong collaborative relationships with internal teams external partners to drive mutual understanding and achieve shared goals
• Ensure seamless integration of efforts to communicate the Citys progress effectively on key initiatives and issues related to the advancement of the City Plan.

• Experience knowledge training and/or education in Communications Marketing Public Relations Business Design or a related field
• Corporate communications or marketing experience in a senior leadership role within a large complex organization
• Combinations of education and experience will be considered

Assets:

• Masters Degree in a related field
• Accreditation with the International Association of Business Communicators (IABC) or the Canadian Public Relations Society

Skills Required for Success:

• Demonstrated leadership abilities to cultivate focus engagement and commitment within diverse and complex environments
• Ability to cultivate strong relationships across diverse teams and partners fostering collaboration trust and mutual respect
• Expertise in professional service delivery and project execution
• Flexibility to navigate shifting priorities maintain resilience and lead inclusively amidst evolving landscapes
• Results-driven approach inclusive of strategy development and performance management
• Proficient negotiation problem-solving and conflict resolution skills for inclusive decision-making
• Alignment to our Cultural Commitments and Leadership Competencies ( a culture of equity diversity reconciliation and inclusion

Conditions of Employment and Work Environment:

• 1 permanent full-time position
• Hours of Work: 36.9 hours per week Monday - Friday. This position may be eligible for a hybrid work arrangement with the flexibility to work from both home and the worksite.
• Salary: (Annually) $142206.08 - $177758.62
• Hire is dependent on Criminal Information Check satisfactory to the City of Edmonton. There may be a cost associated with this requirement

The City of Edmonton values applicants with a diverse range of skills experiences and competencies and encourages you to apply. We strive to provide reasonable access and accommodations throughout the recruitment process. To request an accommodation please contact . Learn more about our benefits sourced through this process may be considered for similar opportunities within the City of Edmonton.

Talent Acquisition Consultant: JM/SB

Edmonton rests in the heart of Treaty Six territory in Alberta and the homelands of the Metis Nation.

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