Audio Media Planning & Buying Lead, Apple Services
Audio Media Planning & Buying Lead, Apple Services
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Salary Not Disclosed
1 Vacancy
Job Description
- 79 years of media agency or inhouse experience in planning buying production measurement and reporting with strong focus on digital and/or traditional audio required.
- Deep understanding of paid media and how to optimize audio in conjunction with OOH TV CTV search social and programmatic channels in an integrated capacity across the funnel.
- Handson experience managing podcast and streaming audio campaigns.
- Familiarity with platforms such as Spotify Ads Studio AdsWizz Megaphone Acast iHeartMedia and programmatic audio buying tools.
- Experience buying media through direct and programmatic channels.
- Strong grasp of tactical campaign execution: media buying production BA/PR review buy types and strategies optimization methodologies.
- Holistic understanding of attribution and measurement methodologies (e.g. MMPs thirdparty brand studies MMM MMT). Strong analytical skills with ability to interpret data and optimize accordingly.
- Functional knowledge of ad serving and thirdparty validation partners (e.g. CM DoubleVerify White Ops).
- Strong communication skills with ability to clearly articulate media impact through a performance lens.
- Critical thinker with ability to identify technical workarounds.
- Established vendor and partner relationships.
- BS/BA degree required.
- Familiarity with ad tech and MarTech platforms for buying and attribution.
- Broad vertical exposure a plus (Apple Services spans entertainment finance/payments apps music podcasts books sports gaming etc.).
- Passion for audio storytelling and interest in podcast culture strongly preferred.
- Knowledge of brand safety ad verification tools and compliance in audio environments.
Employment Type
Full-Time
