Audio Media Planning & Buying Lead, Apple Services
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Job Location:
New York City, NY - USA
Monthly Salary:
Not Disclosed
Posted on:
30+ days ago
Vacancies:
1 Vacancy
Department:
Job Summary
You will oversee the strategy planning buying and optimization of Apple Services audio campaigns. This includes building strong relationships with audio partners identifying content and shows that align with target audiences and negotiating placements. You will continuously optimize campaigns collaborate crossfunctionally and stay current with industry trends and this role youll be expected to analyze performance beyond topline metrics validate results through testing and translate data into actionable insights. Success requires expertise in both traditional and digital audio advertising strong tactical execution skills and a commitment to continuous learning across the evolving audio/media landscape.
- 79 years of media agency or inhouse experience in planning buying production measurement and reporting with strong focus on digital and/or traditional audio required.
- Deep understanding of paid media and how to optimize audio in conjunction with OOH TV CTV search social and programmatic channels in an integrated capacity across the funnel.
- Handson experience managing podcast and streaming audio campaigns.
- Familiarity with platforms such as Spotify Ads Studio AdsWizz Megaphone Acast iHeartMedia and programmatic audio buying tools.
- Experience buying media through direct and programmatic channels.
- Strong grasp of tactical campaign execution: media buying production BA/PR review buy types and strategies optimization methodologies.
- Holistic understanding of attribution and measurement methodologies (e.g. MMPs thirdparty brand studies MMM MMT). Strong analytical skills with ability to interpret data and optimize accordingly.
- Functional knowledge of ad serving and thirdparty validation partners (e.g. CM DoubleVerify White Ops).
- Strong communication skills with ability to clearly articulate media impact through a performance lens.
- Critical thinker with ability to identify technical workarounds.
- Established vendor and partner relationships.
- BS/BA degree required.
- Familiarity with ad tech and MarTech platforms for buying and attribution.
- Broad vertical exposure a plus (Apple Services spans entertainment finance/payments apps music podcasts books sports gaming etc.).
- Passion for audio storytelling and interest in podcast culture strongly preferred.
- Knowledge of brand safety ad verification tools and compliance in audio environments.
Key Skills
- Dynamics AX
- Lab
- Application Engineering
- Business Support
- Application Support
About Company
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