Contract Media Buyer

What to know

Execute game-changing advertising strategies that tie engagement to the bottom line. As a Media Strategist youll manage the execution of digital advertising campaigns across clients ranging from leading nonprofits to political and advocacy groups to major brands (and everything in between).

This may be the right role for you if youre someone who is equally strategic creative and analytical. Switching seamlessly from a client presentation to writing an insightful analysis of campaign performance and rolling up your sleeves to launch new creative are no big deal for you. Youre used to spending most of your day speaking in acronyms terms like DSP CPA IVT ROAS and AVOC are major parts of your vocabulary and you know how to explain them to clients and teammates.

You will use your depth of paid media experience to inform your work but also tap into your digital curiosity and passion for innovation to bring new ideas and thinking to the team.

The company

Blue State is a purpose-driven agency. We partner with leading causes brands and campaigns and create real change. From Google and UNICEF to Amnesty International and Oxfam we transform how brands and causes raise money influence policy build platforms and grow communities of supporters. Led by the most creative and analytical minds from the political nonprofit and brand worlds Blue State is an independent agency and has 150 employees in the US and London.

A day in the life

• Build manage and optimize media campaigns across multiple platforms primarily using Facebook Business Manager Google and Bing Ads Google Campaign Manager 360 and the Verizon Media DSP. (Other digital channel expertise is a plus.)
• Analyze ongoing and historical performance data to identify opportunities for improvement make strategic recommendations and generate reporting and insights to drive optimization.
• Have a strong POV on measurement attribution and conversion tracking and apply that knowledge to strategic recommendations and ongoing campaign management.
• Participate in client-facing interactions youll be the subject-matter expert for the platforms you manager
• Work collaboratively with other internal or external teams including media planners strategists account directors designers and analysts to produce campaigns creative ideas audience and target recommendations and experimental designs.

The team

As part of the Paid Media team youll work closely with a cross-disciplinary group of Blue State employees who are passionate geeky and care about their clients and causes. Blue State fosters an environment where everyone has an opportunity to shape new approaches grow and learn from their colleagues and take advantage of a personal development fund to stretch their skills even further. Youll have the opportunity to work with some of the most inspiring charities ambitious brands and passionate advocacy and social change campaigns.

Some things were looking for

• 2-4 years experience in a hands-on paid media buying role using a mix of digital channels (Social Search Display Video Native OOH etc) - with preference to experience in executing managing and reporting on media campaigns with a mix of objectives/goals.
• Ability to effectively manage multiple clients and projects on time within budget and meet performance goals.
• High proficiency with digital advertising platforms you ultimately want to become a master of paid social paid search and/or programmatic trading as well as Google Analytics and other measurement platforms
• Exceptional attention to detail especially with regards to campaign setup and trafficking QA and reporting.
• Ability to adapt to new situations solve problems on the fly and communicate with those around you. Teamwork and scrappiness required.
• A testing evangelist - no result is ever a problem as long as we can learn and improve in future.
• Humble in victory constructive in defeat. We champion and expect empathy communication collaboration and respect.

Hourly rate for this position is $70-$85; compensation will be commensurate with experience.

At Blue State diversity is a necessity not a nice-to-have. We encourage those from underrepresented communities women people of color LGBTQIA immigrants those with disabilities and people at all the intersections in between to apply. Even if you dont think your current skill set checks every box but this role seems to align with your strengths we want to hear from you.

Blue State is committed to creating an inclusive and accessible application and interview process. If you would like to request a reasonable accommodation for a disability including the use of AI tools throughout the hiring process please contact us at with the subject line: Accommodation Request to get started.