CRM Segmentation & Audience Manager

At Floor & Decor were transforming spaces and careers across the country. The most exciting thing were building isnt just floorsits a company without ceilings where dreamers thinkers and doers shape our future. With over 250 stores and counting this is where ambition meets opportunity. Are you looking for new challenges Lets build whats next.

Your Work Matters

As the Audience Manager you will lead the charge in defining and activating who our customers arewhere they come from what they respond to and how to reach them so their experience feels both personal and seamless. Youll build segmentation strategies that influence acquisition retention and loyalty making a real difference in the bottom line by ensuring every touchpoint every message every campaign feels relevantand that it moves the business forward.

Your Day Consists Of

• Designing building and launching customer & market segmentation plansfrom research modeling and insight through to execution and measurement.
• Owning the flow: liaising with tech data science analytics marketing creative and regional teams to ensure our segmentation strategy is fully leveraged and translated into action.
• Translating firstparty data (CRM behavior predictive models) and thirdparty sources into insights that drive improvements in acquisition conversion and retention across all channels.
• Presenting and persuading: youll lead internal discussions and present findings and recommendations to both technical and nontechnical audiences (creative marketing operations leadership).
• Managing research effortsfrom large formal studies (brand tracking customer satisfaction) to quick internal surveysto keep our understanding sharp timely and actionable.
• Working in close partnership with agencies media teams and analytics to test optimize and iterate segmentation models and targeting approaches.

Youll Be Supported With

• Programs like 401K with discretionary company match Employee Stock Purchase Plan and Referral Bonus Program
• Medical Dental Vision Life and other Insurance Plans (subject to eligibility criteria)
• Work-life balance including
  • Paid vacation and sick time for eligible associates
  • Paid holidays plus a personal holiday
  • Paid Volunteer Time Off that starts on Day 1

Youll Be Successful With

• 5 years of handson experience leading segmentation strategy technology research or equivalent experience combining technical and strategic ownership.
• Deep familiarity with CRM systems (Salesforce preferred) CDPs (such as Tealium) marketing tech/ad tech ecosystems; you know how to use data pipelines firstparty/thirdparty data and insights to personalize and target.
• Strong ability to influence and collaborate: you can persuade both technical partners (data analytics IT) and creative/marketing teams to adopt your recommendations and drive toward shared goals.
• Excellent communication and presentation skills; you can simplify complexity and make segmentation insights actionable.
• Comfort in a fastpaced environment with tight deadlines and a no finish line mindset.
• A mindset of ownership continuous improvement and measurementsomeone who treats customer experience and relevance as lived metrics not just ideas.

Work Environment / Physical Expectations

• Minimal travel required which may occasionally involve air or car transportation for meetings or site visits.
• Primarily a sedentary role with extended periods of sitting though occasional walking standing or light physical activity (lifting up to 20 lbs) may be needed.
• Work is typically performed in a quiet to moderate office setting with occasional exposure to active warehouse environments and moving equipment.

Were An Equal Opportunity Employer
Floor & Decor provides equal employment opportunities to all associates and applicants without regard to race color religion or religious creed sex sex stereotyping pregnancy (which includes pregnancy childbirth breastfeeding and medical conditions related to pregnancy or childbirth) gender gender identity gender expression national origin age mental or physical disability ancestry medical condition marital status military or veteran status citizenship status sexual orientation genetic information or any other status protected by applicable or any other status protected by applicable law. Floor & Decor also provides reasonable accommodations to qualified individuals with disabilities in accordance with the Americans with Disabilities Act and applicable state and local law. Applicants may request accommodations related to the application process by filling out an online request form at or by emailing . Floor and Decor policy and the law prohibit employment discrimination against any associate or applicant on the basis of any legally protected status outlined above. This policy applies to all areas of employment including recruitment testing screening hiring selection for training promotion transfer demotion layoff discipline termination compensation benefits and all other privileges terms and conditions of employment.

Benefits & Rewards

• Bonus opportunities at every level

• Career advancement opportunities

• Relocation opportunities across the country

• 401k with discretionary company match

• Employee Stock Purchase Plan

• Referral Bonus Program

• Medical Dental Vision Life and other Insurance Plans (subject to eligibility criteria)

Equal Employment Opportunity

Floor & Decor provides equal employment opportunities to all associates and applicants without regard to age race color religion or creed national origin or ancestry sex (including pregnancy) sexual orientation gender gender identity disability veteran status genetic information ethnicity citizenship or any other category protected by law.

This policy applies to all areas of employment including recruitment testing screening hiring selection for training upgrading transfer demotion layoff discipline termination compensation benefits and all other privileges terms and conditions of employment. This policy and the law prohibit employment discrimination against any associate or applicant on the basis of any legally protected status outlined above.