Digital Product Analyst

我们正在寻找一位具备创新思维和数据驱动能力的数字化产品经理负责规划设计并推动数字化产品的全生命周期管理您将深入理解用户需求协同技术设计运营等团队打造卓越的数字化产品体验助力企业实现业务增长和内部流程提效等的数字化转型目标

核心职责

1.负责数字化产品的全生命周期管理包括市场调研用户需求分析产品规划功能设计上线支持及后续迭代优化等工作确保产品符合市场需求和公司战略目标

2. 深入挖掘用户需求通过用户访谈数据分析等方式精准把握用户痛点和使用场景将其转化为具体的产品功能和需求文档

3. 制定清晰的产品路线图明确产品的发展方向和阶段性目标并根据市场变化和业务需求及时调整

4. 能与公司内的市场销售或其他跨部门团队紧密合作沟通收集和分析业务需求

5. 与部门内的研发设计运营等团队紧密协作推动产品的开发测试上线等工作确保项目按时高质量完成

6. 持续跟踪产品的市场表现和用户反馈分析产品数据提出优化建议不断提升产品的用户体验和市场竞争力

7. 关注行业动态和竞争对手情况收集相关信息并进行分析为产品决策提供依据

任职要求

1. 本科及以上学历计算机软件工程互联网市场营销数据分析等相关专业优先

2. 3 年以上数字化产品经理相关工作经验有成功的APP或小程序或企业级系统CRMSAASCDPOMSSAAS的产品从 0 到 1 的打造经验者优先

3. 具备扎实的产品设计能力熟悉产品开发流程和方法能够独立完成产品需求文档原型设计等工作并能熟练使用相关工具例如AxureFigmaJiraConfluence等

4. 具备良好的项目管理能力对自己负责的项目能跟进或推动按时按质按需完成上线

5. 具备良好的数据分析能力能够通过数据洞察用户行为和产品问题为产品优化提供支持

6. 对AI穿戴设备等前沿新事物能有较好的兴趣度对新领域具有探索精神

7. 拥有优秀的沟通协调能力和团队合作精神能够有效推动跨部门协作以结果为导向解决项目中的各类问题

8. 具备较强的逻辑思维能力自我驱动力和抗压能力能够适应快速变化的市场环境

Job Title: Digital Product Manager (Product Owner)

Job Summary

We are looking for a digital product manager with innovative thinking and data-driven capabilities responsible for planning designing and promoting the entire lifecycle management of digital products. You will gain a deep understanding of user needs collaborate with technology design operation and other teams to create an excellent digital product experience and help the enterprise achieve the goals of digital transformation such as business growth and internal process efficiency improvement.

Core Responsibilities

1. Be responsible for the entire lifecycle management of digital products including market research user demand analysis product planning function design launch support and subsequent iterative optimization to ensure that the products meet market needs and the companys strategic goals.

2. Dig deep into user needs accurately grasp user pain points and usage scenarios through user interviews data analysis and other methods and transform them into specific product functions and requirement documents.

3. Formulate a clear product roadmap clarify the products development direction and phased goals and adjust in a timely manner according to market changes and business needs.

4. Be able to work closely with marketing sales or other cross-departmental teams within the company to communicate collect and analyze business needs.

5. Collaborate closely with R&D design operation and other teams within the department to promote product development testing launch and other work ensuring that projects are completed on time with high quality.

6. Continuously track the market performance and user feedback of products analyze product data put forward optimization suggestions and continuously improve the user experience and market competitiveness of products.

7. Pay attention to industry trends and competitors situations collect relevant information and conduct analysis to provide a basis for product decisions.

Job Requirements

1. Bachelors degree or above major in Computer Science Software Engineering Internet Marketing Data Analysis and other related fields is preferred.

2. More than 3 years of relevant work experience as a digital product manager with successful experience in building products from 0 to 1 for APP mini-program or enterprise-level systems (CRM SAAS CDP OMS SAAS...) is preferred.

3. Have solid product design capabilities be familiar with product development processes and methods be able to independently complete product requirement documents prototype designs etc. and be proficient in using relevant tools (such as: Axure Figma Jira Confluence etc.).

4. Have good project management capabilities and be able to follow up or promote the on-time quality and demand-based launch of the projects you are responsible for.

5. Have good data analysis capabilities be able to insight into user behavior and product problems through data and provide support for product optimization.

6. Have a good interest in cutting-edge new things such as AI and wearable devices and have the spirit of exploring new fields.

7. Have excellent communication and coordination skills and team spirit be able to effectively promote cross-departmental collaboration be result-oriented and solve various problems in projects.

8. Have strong logical thinking ability self-drive and pressure resistance and be able to adapt to the rapidly changing market environment.