Senior Executive - Influencer Marketing
Senior Executive - Influencer Marketing
Posted on :
11-09-2025
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1 Vacancy
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Job Description
Were looking for a rockstar Senior Executive Influencer & Community Building to join our Social Media team at BookMyShow. If you live and breathe Instagram reels know which meme pages are poppin and have a roster of influencers on speed dial this is for you.
In this role youll lead and execute influencer and meme-seeding campaigns across our biggest verticals Music Movies & Brand Love. From strategizing to execution youll work closely with content creators meme pages and fan communities to bring our campaigns to life and build strong digital fandoms.
Your Profile
- Influencer Campaign Strategy & Execution:Build and execute full-funnel influencer campaigns for concerts movie releases brand collabs etc.
- Briefing & Ideation: Craft campaign briefs that are fun sharp and aligned with the vibe of the event or -create content ideas with influencers that drive reach and engagement.
- Influencer Shortlisting & Budgeting: Identify the right creators across categories and regions. Handle outreach negotiate budgets and close contracts.
- Meme Page Partnerships: Build relationships with meme accounts pop culture pages fan communities and seed content that drives virality organically.
- Community Building: Work on long-term creator relationships and fandom engagement plans across music and movies. Build a bank of superfans and micro-creators we can repeatedly collaborate with.
- Trendspotting & Suggestions: Be proactive in recommending creators meme handles and trending formats we should jump on.
- Campaign Oversight: Track content deliveries ensure quality control and monitor performance to ensure the campaign hits its KPIs.
Your Checklist
- 4 years of experience in influencer marketing
- Strong knowledge of the Indian influencer ecosystem across Instagram YouTube & regional creators.
- A sharp eye for creative storytelling content trends and what works online.
- Excellent communication and negotiation skills.
- Experience working across multiple categories music entertainment brand content is a big plus.
- Someone who gets things done fast. Hustle agility and creativity is the name of the game.
- Bonus if you already follow 300 meme pages for research.
Required Experience:
Senior IC
Employment Type
Full-Time
Key Skills
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