Sr. Channel GTM Product Marketing Manager
Sr. Channel GTM Product Marketing Manager
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1 Vacancy
Job Description
MW Partners is currently seeking a Sr. Channel GTM Product Marketing Manager to work for our client who is a global leader in multimedia and creativity software products.
Responsibilities and duties:
- Collaborate with Channel/Reseller Marketing Sales Finance Operations and Product teams to develop and execute plans that deliver quarterly and annual sales goals
- Drive field execution of go-to-market strategies by aligning cross-functional teams enabling partners and ensuring consistent engagement with target customer segments to accelerate growth
- Identify and prioritize target customer renewals/segments in collaboration with channel sales leaders to optimize channel reach and impact.
- Translate messaging into channel-ready value propositions tailoring content to resonate with partner audiences and align with channel-specific priorities and customer needs
- Collaborate closely with Partner Marketing to develop and deliver high-impact content for channel partners including enablement materials messaging frameworks and call scripts tailored to partner needs and customer engagement strategies.
- Design and manage channel incentives and pricing models to support business objectives and drive partner performance.
- Partner with channel marketing to establish frameworks that deliver pipeline growth across offerings
- Engage with country and regional leaders around the world to localize GTM strategy and implementation for regional success
Requirements:
- BS/BA with 8 years in marketing software high tech or management consulting
- Channel/reseller experience a plus
- Proven leadership of cross-functional B2B teams driving impactful business initiatives
- Skilled in problem-solving strategic decision-making data-backed advocacy and strong communication skills
- Global cultural awareness and collaboration with in-region teams
For a confidential discussion or to find out more contact Ashutosh Nayak on or apply now.
Employment Type
Full-time
