drjobs Freelance Social Media Content Creator

Freelance Social Media Content Creator

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1 Vacancy
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Job Location drjobs

Cape Town - South Africa

Monthly Salary drjobs

Not Disclosed

drjobs

Salary Not Disclosed

Vacancy

1 Vacancy

Job Description

Freelance Social Media Content Creator

Drive festive engagement and sales for a luxury fragrance start-up

Remote Market Related 60 Hours Total

About Our Client

Our client is a niche experiential perfume brand celebrating mindful creativity fun and togetherness through bespoke fragrance experiences. Their Perfume Mixology Boxes empower customers to craft their own signature scents at home using artisan accords made with premium natural botanicals.

Founded in 2024 as an innovative kitchen table start-up the brand has already built momentum through live workshops and retail mixology sets. This Christmas the focus is on positioning their Luxury Perfume Mixology Boxes as a premium gifting option offering both luxury and playfulness in a unique sensory-driven experience.

The Role: Freelance Social Media Content Creator

The role is a short-term freelance contract combining creative content production social media management and light ad campaign support. The goal is to drive awareness engagement and sales of the Luxury Perfume Mixology Boxes in the run-up to Christmas.

Key Responsibilities

  • Develop and deliver a content calendar for Instagram Facebook and TikTok (Sept-Dec).
  • Create visually compelling content Reels TikToks Stories using supplied images/video.
  • Suggest creative campaign ideas festive hooks and Canva templates to enhance the brands luxury-meets-playful feel.
  • Write captions in a warm yet luxury tone optimised with relevant hashtags.
  • Schedule content via Meta Business Suite (Later/Buffer optional).
  • Run seasonal campaigns such as countdowns and festive gifting series.
  • Assist with Meta Ads Manager setup and optimisation for targeted campaigns.
  • Provide weekly analytics reports with insights and recommendations.

About You

  • Proven experience managing Instagram Facebook and TikTok for premium lifestyle beauty fragrance or creative brands.
  • Strong content creation/editing skills Canva Reels TikTok (CapCut ideal).
  • Experience running engaging campaigns for seasonal or gifting periods.
  • Excellent copywriting skills in UK English with a strong sense of luxury brand storytelling.
  • Familiarity with Meta Ads Manager.
  • Organised self-motivated able to work independently and deliver under seasonal deadlines.
  • Comfortable working closely with the founder and aligning content with the founders personality and brand voice.
  • Own laptop required.

Desirable

  • Creative idea generation for seasonal hooks and campaigns.
  • Interest in fragrance wellbeing crafting or artisan/luxury products.
  • Knowledge of SEO for social captions.

Employment Type

Full Time

Company Industry

About Company

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