Marketing Communications Director
Marketing Communications Director
Employer Active
Job Alert
You will be updated with latest job alerts via email
Share
Job Alert
You will be updated with latest job alerts via email
Job Description
Overview
Since our founding in 1924 weve cut cardiovascular disease deaths in half but there is still so much more to do. To overcome todays biggest health challenges and accelerate this progress we need passionate individuals like you. Join our movement be part of the progress and help ensure a healthier future for all. You matter and so does the impact you can make with us.
We are currently hiring for a Marketing Communications Director that will be covering the following markets: Central Valley/Kern County CA; Alaska; and support in Washington state. This is a full-time home based position. This role can be located within any of these markets with expected travel up to 4 times a year. The Marketing Communications Director will set and execute our communications strategy to promote Association health and development priorities in these markets including earned media social media paid media PSAs media advocacy messaging and storytelling.
The Association offers many resources to help you maintain work-life harmonization through your changing needs and life situations. To help you be successful you will have access to Heart U our award-winning corporate university as well as additional training and support locally.
#TheAHALife is more than a company culture; it is our way of life. It embodies our commitment to work-life harmonization and is guided by our core values where our employees can thrive both personally and professionally. Discover why you will Be Seen. Be Heard. Be Valued at the American Heart Association by following us onLinkedInInstagramFacebookX and .
Responsibilities
As the Marketing Communications Director you will make an outstanding impact by working with development and health strategies colleagues to craft and deliver critical communications and marketing plans.
Responsibilities involve working with the Executive Director Development Directors Government Relations Directors and Community Impact Directors to build and implement strategic marketing and communication campaigns and deliverables to support major fundraising events and Association initiatives and to develop communications and marketing relationships and strategies to deepen engagement with existing sponsors and high-level volunteers.
- Work closely with the development team to support local revenue goals and fundraising events through the planning and execution of marketing and communications tools and tactics.
- Plan and implement campaigns for event promotion including brainstorming out-of-the-box ideas and activities then driving them efficiently.
- Work with the regional communications team to plan and implement local campaigns through paid social online and traditional media.
- Work with local team on script development for events meetings and media events.
- Supervise progress and submit campain performance reports on marketing and development activities.
- Control budgets and prioritize resources amongst projects.
- Work with local staff to ensure that branding guidelines are followed.
- Monitor trends to keep informed of developments in the fields of event fundraising sponsorships marketing communications and not-for-profit management. Use this information to help the markets creatively achieve their goals.
- Work with Vice President Marketing Communications and local staff to handle crises or sensitive issues.
Qualifications
- At least 3 years of experience in marketing marketing communications or public relations.
- Solid understanding of strategic public relations marketing planning and implementation using earned and owned channels.
- Skill in writing and editing for a variety of audiences via numerous marketing platforms including writing for media web and mobile.
- Print and video design capabilities including script writing shooting video and editing and/or directing external agencies on such projects.
- Intermediate knowledge of Microsoft Office Suite.
- Experience in engaging communities via social media with metrics to support strategies (Facebook X Instagram etc.) as well as developing content (especially video) to help drive engagement.
- Ability to lift and/or move large objects (such as boxes) with the expectation that heavier items would be broken down into smaller components or requesting additional assistance may be required before lifting and/or moving.
- Ability to travel within the assigned territory including attending select events.
Here are some of the preferred experience skills we are seeking:
- University or college degree.
- Nonprofit and/or agency experience.
- Existing media connections throughout the market(s).
- Experience with AP Style writing.
- Experience with web-based platforms like Canva.
Compensation & Benefits
The American Heart Association invests in its people. Here are the main components of our total rewards package. Visit Rewards & Benefits to see more details.
- Compensation Expected pay range will be $62700 to $83700annually. Pay is commensurate with experience; geographic differentials to the pay range may apply. The American Heart Association reserves the right to pay more or less than the posted range. Our goal is to ensure you have a competitive base salary. Thats why we regularly review the market value of jobs and make adjustments as needed.
- Performance and Recognition You are rewarded for achieving success by merit increases and incentive programs; eligibility for an incentive program is based on the type of position.
- Benefits We offer a wide array of benefits including medical dental vision disability and life insurance along with a robust retirement program that includes an employer match and automatic contribution. As a mark of our commitment to employee well-being we also offer an employee assistance program employee wellness program and telemedicine and medical consultation.
- Professional Development You can join one of our many Employee Resource Groups (ERG) or be a mentor/mentee in our professional mentoring program. HeartU is the Associations national online university with more than 100000 resources designed to meet your needs and busy schedule.
- Work-Life Harmonization The Association offers Paid Time Off (PTO) at a minimum of 16 days per year for new employees. The number of days will increase based on seniority level. You will also have a total of 12 paid holidays off each year which includes several days off at the end of the year.
- Tuition Assistance - We support the career development of all employees. This program provides financial assistance to employees who wish to further their education and career in relation to their current duties and responsibilities or for potential future positions in the organization.
The American Heart Associations 2028 Goal: Building on over 100 years of trusted leadership in cardiovascular and brain health by 2028 the Association will drive breakthroughs and implement proven solutions in science policy and care for healthier people and communities. The greatest discoveries in health must reach everyone where they are.
At American Heart Association American Stroke Association our mission is to be a relentless force for a world of longer healthier lives regardless of race ethnicity gender gender identity religion age language sexual orientation national origin and physical or cognitive abilities.
This position not a match with your skills Click here to see other opportunities.
In accordance with local and state laws where applicable qualified applicants with arrest or conviction records will be considered for employment.
EOE/Protected Veterans/Persons with Disabilities
Required Experience:
Director
Employment Type
Full-Time
