GIO Marketing Lead
GIO Marketing Lead
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Job Description
GIO Marketing Lead
Job No: 677110
Sydney - Inner Suburbs & CBD Brisbane - Inner Suburbs & CBD Melbourne - Inner Suburbs & CBD Various
Permanent Full Time
Insurance Marketing & Communications
Pay Band 5
GIO Marketing Lead
- Location:Sydney Melbourne or Brisbane
- Permanent Role
Are you a strategic marketer with a passion for brand storytelling and customer-centric campaigns GIO is seeking a dynamicMarketing Leadto drive acquisition retention and loyalty through innovative marketing programs.
About GIO
Founded in 1927GIOhas been a trusted name in Australian insurance for nearly a century. As part of theSuncorp Group GIO delivers a wide range of general insurance products throughAAI Limited combining deep industry expertise with a customer-first approach. GIO is known for its commitment to helping Australians navigate lifes uncertainties with confidencewhether its through comprehensive cover digital innovation like the GIO App or community partnerships such as Wheelchair Sports NSW and Disability Sports Australia. At GIO we dont just insurewe empower.
About the Role
As theGIO Marketing Lead youll play a pivotal role in shaping and executing marketing initiatives that differentiate GIO in the market. Youll collaborate with internal teams and external partners to deliver high-impact campaigns optimise marketing ROI and build customer journeys that disrupt competitors.
Key Responsibilities
- Lead the development and execution of marketing acquisition programs.
- Create compelling marketing briefs in partnership with the GIO Marketing Manager.
- Develop brand narratives that attract new customers and reinforce loyalty.
- Collaborate with automation and content teams to deliver lifecycle and bespoke marketing programs.
- Build campaigns around emerging platforms and social sentiment.
- Apply test-and-learn methodologies and leverage data insights for continuous improvement.
- Manage agency relationships and ensure alignment with strategic goals.
- Coach and mentor team members fostering a high-performance and inclusive culture.
What Youll Bring
- Tertiary qualification in Business or Marketing (mandatory).
- 58 years experience in brand marketing (client or agency side).
- Strong project management and analytical skills.
- Proven ability to interpret marketing data and manage ROI expectations.
- Experience managing budgets and coordinating with external partners.
What we can offer you:
- Discounts and offers on a range of insurance products
- A range of flexible working and leave options including 20 weeks paid parental leave 4 weeks secondary carer parental leave and unlimited paid emergency response leave.
- Invest in your brighter future with ongoing study support and career development programs.
- Give back to our communities with payroll giving donation matching and paid volunteer leave.
- Prioritise your work/life balance with our robust employee assistance program and dedicated employee council.
Employee benefits Suncorp Group
At Suncorp we believe we are our best when our workforce is as diverse talented and passionate as the communities in which we live and operate and where our people feel included valued and connected. We are passionate about inspiring our people by creating a diverse accessible and inclusive culture offering flexible work career development and internal mobility and building connected relationships amongst our team members and with our customers.
Advertised: AUS Eastern Standard Time
Applications close: AUS Eastern Standard Time
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