Senior Influencer Manager
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Job Location:
Monthly Salary:
Posted on:
04-09-2025
Vacancies:
1 Vacancy
Job Summary
About Edelman Italy
Edelman is a global communications firm that helps businesses and organizations build trust and make meaningful connections with their audiences. At Edelman Italy we combine strategic insight creativity and integrated expertise to drive influence and impact across earned social and owned media channels. We work with iconic brands across sectors including food tech healthcare and more.
Position Overview
Edelman Italy is seeking a Senior Influencer Managerto join its Influencer Marketingteam in Milan. As a core member of the team you will lead the development and execution of creative and measurable influencer campaigns for top-tier clients in the Italian market and beyond. Youll work within a dynamic cross-functional environment in close collaboration with public relations digital creative and paid media teams.
Key Responsibilities
- Design and write strategic influencer marketing plans tailored to each clients objectives.
- Identify engage and manage content creators across platforms.
- Oversee execution of influencer activationsboth online and offline.
- Manage budgets and track campaign performance using relevant KPIs (owned earned paid).
- Ensure delivery of high-quality work on time and in line with client expectations.
- Act as the strategic point of contact for a portfolio of key clients.
- Provide daily counsel and ensure a high level of client satisfaction.
- Help drive account growth and renewals through trusted advisory and business acumen.
- Contribute to new business opportunities and agency growth.
- Represent Edelmans influencer expertise in media events and industry conversations.
- Help elevate the influencer marketing discipline within the Italian team and the wider Edelman network.
- Collaborate closely with colleagues in PR creative strategy and digital.
- Contribute to Edelman Italys integrated approach to campaigns and client service.
1. Strategy & Campaign Leadership
2. Client Management
3. Agency Growth & Thought Leadership
4. Integration & Collaboration
Youre the person for the team if
- Strong knowledge of the influencer landscape in Italy with solid experience managing creator partnerships and campaign performance.
- Deep understanding of the evolving social media ecosystem and influencer trends.
- Strategic mindset and creativity to propose bold innovative solutions.
- Excellent communication and presentation skills with ability to pitch and defend ideas persuasively.
- Strong organizational and project management skills.
- Collaborative proactive and comfortable working with diverse internal and external stakeholders.
- Experience in leading projects and mentoring junior team members.
- Fluent in Italian and English (written and spoken).
- Analytical mindset with a good grasp of campaign KPIs and measurement tools.
- Masters degree in Communications Marketing Business or related field.
- Minimum of 2 years experience in influencer marketing ideally within an agency or in-house team.
Qualifications
Required Experience:
Manager
Key Skills
- Program Management
- FDA Regulations
- Management Experience
- Facilities Management
- Clinical Development
- Data Management
- Quality Systems
- Project Management
- Research & Development
- GLP
- Budgeting
- Leadership Experience
