MW Partners is currently seeking a Principal Product Marketing Manager to work for our client who is a global leader in multimedia and creativity software products.
Responsibilities and duties:
- Own and execute SEO strategy in partnership with the SEO team GTM and other cross-functional partners to capture high-intent demand and grow traffic share.
- Understand customer needs and conduct research to identify top jobs-to-be-done and workflows.
- Define and scale use cases writing compelling value propositions and messaging frameworks for core personas.
- Lead cross-functional go-to-market plans for new features and launches ensuring consistent messaging across channels.
- Translate market and competitive insights into product and GTM recommendations.
Requirements:
- Bachelors degree in marketing Business Communications or related field required.
- MBA or advanced degree preferred.
- 8 10 years in product marketing growth marketing or SEO-focused roles.
- Expertise in SEO execution and proven success scaling use case strategies.
- Core PMM skills: positioning value prop development messaging frameworks segmentation pricing/packaging insights launch planning and sales enablement.
- Strong communicator with ability to craft compelling narratives and influence cross-functional partners.
- Analytical data-driven and customer-obsessed with experience using research and insights to shape strategy.
- Experience in SaaS productivity or digital products preferred.
For a confidential discussion or to find out more contact Amit Kumar on or apply now.