Senior Digital Marketing Manager
Senior Digital Marketing Manager
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Job Description
Who we are
You enjoy creating and innovating. You never stop striving for better. You take responsibility and you get results. You love being part of a team. Above all you want your work to matter: Welcome to our world! At Sonova we create sense by bringing sound to life. Our innovative hearing care solutions help millions of people enjoy lifes unforgettable moments.
We offer exceptional career opportunities through market-leading brands from consumer to medical products and services that keep pushing hearing care forward and a culture where you can quickly belong and perform at your best.
If you want the freedom to explore opportunities to grow and make positive change on people lives through your work this is the place for you. Join Sonova. Create sense.
The Purpose Of The Job:
Establish digital as key brand growth engine and maximize brand presence and lead-gen in digital channels.
More about the role:
Develop and implement digital MKT strategies and lead tactical operations.
1. Establish and operate a holistic digital lead-gen framework including web/social/media etc to grow brand online presence and loyalty. lead HI brands to be industry top3 in brand follower#.
2. Design & implement digital communication campaigns digital contents creation and engagement throughout the consumer path to purchase. Be HI industry top-of-mind No.1 brand in targeted digital platform.
3. Support localisation and maintenance of 7 branded apps. Leverage latest AI/digital tools gradually digitise half of communication tools.
4. Aalyze and interpret digital data to identify trends opportunities enhance digital communication effectiveness
More about you
1. 7years experience in product marketing & digital marketing includes: brand & product/portfolio management / social media planning & operation/ digital user funnels and CRM/ holistic brand digital campaign & content operations
2. Resilient adaptable passion in learning
3. Strong business analysis skills
4. Have experience in new medias short video development livestream etc
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Sonova AG
Required Experience:
Manager
Employment Type
Full Time
