drjobs Go-to-Market Specialist / Outbound Demand Generation (m/f/d) / 80-100%

Go-to-Market Specialist / Outbound Demand Generation (m/f/d) / 80-100%

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1 Vacancy
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Job Location drjobs

Zürich - Switzerland

Yearly Salary drjobs

CHF 90000 - 140000

Vacancy

1 Vacancy

Job Description

If outbound demand generation is your craft and GTM stacks are your toolkit this is your opportunity to make a big impact in a high-growth scale-up. We already have a powerful GTM stack with Clay at its core - now were looking for you to own it optimize it and take it further for our core European markets and beyond.

About Benetics AI

Benetics AI is the #1 digital tool for the doers on construction sites. Our app is used by around 200 trade and construction companies in Switzerland Germany Austria France and the USA.

Were a fast-growing scale-up based in Zurich transforming the construction industry with real impact for the people who work on-site every day. Among other things we developed the first AI voice assistant for construction sites - and with Benetics AI the first digital application that construction workers genuinely enjoy using in their daily work.

Tasks

Design & Build Sequences

  • Research target audiences based on our IPC profile segment cohorts and create high-converting outbound email & LinkedIn sequences.
  • Adapt messaging based on market signals persona pain points and campaign goals.

Lead Sourcing & Data Enrichment

  • Use tools like Clay NorthData LinkedIn Sales Navigator scraping tools and others to build high-quality lead lists.
  • Apply filters and signals (tech stack recent hires job postings) to identify best-fit accounts.

Campaign Setup & Automation

  • Set up campaigns in Smartlead Lemlist or similar tools.
  • Integrate lead flows between tools (e.g. Clay Smartlead Sales Rep CRM).

Performance Tracking & Optimization

  • Monitor open reply and conversion rates; troubleshoot low-performing sequences.
  • Run A/B tests on subject lines hooks and CTAs.
  • Iterate regularly to improve performance.

Requirements

  • Proven experience with Clay (mandatory); as a plus: experience with Lemlist Smartlead Heyreach SQL industry directories or other lead data sources.
  • Strong understanding of outbound sales metrics and how to optimize them.
  • You can craft concise persona-specific messaging in German and English with German at native level and very good English; additional languages are a plus
  • Experience in a B2B or SaaS environment.
  • Curiosity to explore new ideas tools and approaches - and the drive to put them into action.

Benefits

Why youll want to join Benetics AI

  • Join a scale-up with an established proven GTM stack (built with external expertise) - and the freedom to develop it further independently.
  • Direct impact on growth in our core DACH markets and further international expansion (USA UK France).
  • Work closely with a welcoming ambitious 15-person team in Zurich.
  • Space to experiment fast decision-making no unnecessary hierarchies.
  • Competitive compensation (fixed variable).
  • Option to take part of your salary in Benetics AI equity.
  • Based in Switzerland: work at our Zurich office Monday-Thursday with optional home office on Fridays.

The recruitment process

  • First 15-minute video call to get to know each other.
  • 1-hour video call to discuss your motivation background and answer your first questions.
  • On-site case study in our Zurich office (approx. 2 hours) where youll solve a task present your results and meet the team.

Ready to take our GTM stack and Benetics AI to the next level Apply now - we look forward to meeting you in Zurich!

Employment Type

Full Time

Company Industry

About Company

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