Regional Marketing Manager, Southeast Asia
Regional Marketing Manager, Southeast Asia
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Job Description
Our mission at Duolingo is to develop the best education in the world and make it universally available. Its a big mission and thats where you come in!
At Duolingo youll join a team that cares about educating our users experimenting with big ideas making fact-based decisions and finding innovative solutions to complex problems. Youll have limitless learning opportunities and daily collaborations with world-class minds while doing work thats both meaningful and fun.
Join our life-changing mission to develop education for our half a billion (and growing!) learners around the world.
About the role
Make the worlds most popular language-learning app famous in Southeast Asia!
We are seeking a Country Marketing Manager to lead our efforts in Southeast Asia. Youll own our growth results. Capturing cultural trends and sparking word-of-mouth conversations are at the core of our strategy youll lead our presence in Southeast Asia blending Duo into the regions culture driving buzz and making Duolingo one of the most iconic brands in the region. As a core member of our growing marketing team you are someone who has a deep understanding of social platforms is comfortable with video production & editing and lives and breathes social trends.
Reporting to the Regional Marketing Director you will partner closely with Global Marketing teams in Pittsburgh and New York as well as Country Marketing Managers around the world to find opportunities and create bold creative campaigns that resonate with Southeast Asian audiences.
The ideal candidate is highly creative and self-motivated has excellent communication skills and collaborates well with others.
You will...
- Work closely with our Regional Marketing Director to define success on social in Southeast Asia ensuring we have the right resources and most impactful channels.
- Lead our social agency relationships in the region strengthening our social strategy and ensuring were creating buzzworthy content that people want to share.
- Develop social-first culture-first campaigns in Southeast Asia that make Duolingo iconic and grow our reach.
- Educate and guide our agencies on best-in-class social practices while evolving our strategy with data and rapid experimentation.
- Drive large-scale content campaigns ranging from creator collaborations to multi-channel activations.
- Build and maintain relationships with top-performing influencers across industries like education lifestyle travel fashion and sports.
You have...
- Deep cultural awareness of Southeast Asia with a pulse on social trends and what consumers care about now.
- A track record of achieving phenomenal results with bold ideas rather than big budgets.
- Storytelling skills with the creativity to build compelling narratives that spark conversation.
- 8 years of consumer or social marketing experience ideally working with global or regional brands.
- Deep knowledge of YouTube TikTok Instagram Facebook and emerging SEA platforms.
- Hands-on experience in content creation especially with native social tools.
- Proficient in English with strong writing and communication skills.
- Ability to spot cultural opportunities and drive buzz with scrappy small-budget stunts that make Duolingo the talk of the town.
Exceptional candidates will have...
- Passion for our mission to make high-quality language learning accessible to everyone.
- Experience with mobile apps and subscription services.
- Experience managing reputational or crisis communication.
Take a peek at how we care for our employees holistic well-being with our benefitshere.
We will do everything we can within reason to make sure that your interview takes place in an environment that fairly and accurately assesses your skills. If you need assistance or accommodation please contact.
Duolingo is proud to be an Equal Employment Opportunity employer. We do not discriminate based upon race religion color national origin gender (including pregnancy childbirth or related medical conditions) sexual orientation gender identity gender expression age status as a protected veteran status as an individual with a disability or other applicable legally protected characteristics.
By applying for this position your data will be processed as per theDuolingo Applicant Privacy Notice.
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Required Experience:
Manager
Employment Type
Full Time
