Advertising Analyst

New Hope, PA - USA

Monthly Salary: Not Disclosed

Posted on: 30+ days ago

Vacancies: 1 Vacancy

Job Summary

We are committed to making our advertising inventory even more effective and successful. To support this we are looking for an Advertising Analystwho will use data-driven insights to optimize performance across our mobile and desktop platforms and help maximize ROI for our advertising strategies.

Your key responsibilities include but are not limited to

- Analysis: Monitoring and reporting on ad inventory performance is part of your daily work.
- Optimization: Actionable insights and recommendations help improve efficiency.
- Collaboration: In close partnership with cross-functional teams you develop strategies and products.
- Reporting: Dashboards and reports provide transparency for stakeholders.
- Accuracy: Together with vendors you ensure precise tracking and reliable data integrity.
- Trends: Staying ahead of industry updates and best practices keeps us competitive.
- Support: Your data contributes to budgeting and forecasting processes.

The right candidate will have the following skills and experience:

- Education: A degree in Marketing Statistics Computer Science or a related field.
- Tools: Proficiency in Excel Tableau and debugging tools such as Charles Proxy.
- Skills: Strong analytical thinking problem-solving ability and clear communication.
- Bonus: Knowledge of SQL Python or R and experience with ad tech platforms (Google Ad Manager AppLovin MAX Prebid).
- Compliance: Familiarity with GDPR CCPA and ATT regulations.
- Experience: At least 2 years in advertising analytics or media performance are a strong plus.

Required Experience:

We are committed to making our advertising inventory even more effective and successful. To support this we are looking for an Advertising Analystwho will use data-driven insights to optimize performance across our mobile and desktop platforms and help maximize ROI for our advertising strategies.You...