Assistant Sales Manager

Kisii - Kenya

Monthly Salary: KES 70000 - 70000

Experience Required: 5years

Posted on: 27-08-2025

Vacancies: 1 Vacancy

Job Summary

Our client a sales and marketing agency in the alcoholic beverages sector is seeking an assistant sales manager for Kisumu Eldoret Kisii and Narok counties to manage sales marketing and distribution of all their products effectively and efficiently within the assigned region. The role ensures achievement of profitable sales volumes development of a strong route-to-market network and provision of excellent customer service to drive sustainable business growth.

Key Responsibilities

Oversee regional sales operations and supervise Trade Developers.
Service existing accounts obtain orders and establish new accounts by planning and organizing daily work schedules to visit outlets.
Build and maintain strong business relationships with current and prospective customers to generate new business.
Support the brand marketing process by identifying opportunities in listing activations merchandising and consumer engagement.
Execute trade marketing strategy across assigned brands in consultation with the Sales and Marketing Managers.
Strengthen partnerships with resellers traders and retailers to secure trade support and loyalty.
Monitor competition by gathering information on pricing promotions delivery schedules and merchandising techniques.
Report competitive activity pricing trends and potential opportunities for management.
Prepare and submit daily visit reports weekly work plans monthly performance updates and annual territory analyses.
Ensure adherence to company business standards and ethical management of all financial activities.

Requirements

Ideal Candidate Profile

Bachelor s degree in Sales Marketing Business or related field.
At least 3 5 years experience in FMCG/Alcoholic beverage sales with supervisory responsibility.
Strong leadership communication and people management skills.
Proven ability to meet targets and grow market share.
Strong analytical skills and knowledge of sales reporting.
Negotiation problem-solving and customer relationship management expertise.

Proven experience as a sales executive (Bio-systems). Worked as a sales executive at Solar company is an added advantage. Proficiency in English. Excellent knowledge of MS Office. Thorough understanding of marketing and negotiating techniques. Fast learning speed and a passion for sales Self-motivated with a results-driven approach. Aptitude in delivering attractive presentations.

Key Responsibilities

Oversee regional sales operations and supervise Trade Developers.
Service existing accounts obtain orders and establish new accounts by planning and organizing daily work schedules to visit outlets.
Build and maintain strong business relationships with current and prospective customers to generate new business.
Support the brand marketing process by identifying opportunities in listing activations merchandising and consumer engagement.
Execute trade marketing strategy across assigned brands in consultation with the Sales and Marketing Managers.
Strengthen partnerships with resellers traders and retailers to secure trade support and loyalty.
Monitor competition by gathering information on pricing promotions delivery schedules and merchandising techniques.
Report competitive activity pricing trends and potential opportunities for management.
Prepare and submit daily visit reports weekly work plans monthly performance updates and annual territory analyses.
Ensure adherence to company business standards and ethical management of all financial activities.

Requirements

Ideal Candidate Profile

Bachelor s degree in Sales Marketing Business or related field.
At least 3 5 years experience in FMCG/Alcoholic beverage sales with supervisory responsibility.
Strong leadership communication and people management skills.
Proven ability to meet targets and grow market share.
Strong analytical skills and knowledge of sales reporting.
Negotiation problem-solving and customer relationship management expertise.