We are seeking a creative data-driven and execution-oriented Social Channel Manager for Reddit to join our growing this role you will be responsible for managing our brands presence and engagement on Reddit building community relationships operating both branded and non-branded community presences increasing brand visibility and driving traffic and conversions through strategic content discussions and advertising.
As a Reddit expert you will understand how to navigate the platforms unique culture and guidelines to engage audiences while aligning with the companys broader marketing goals. You must be comfortable not only designing strategy but also personally posting seeding and engaging within communities to influence conversations that impact brand reputation and visibility.
Key Responsibilities
Strategy Development & Execution
- Develop and execute a comprehensive Reddit strategy aligned with overall social media and brand objectives.
- Identify key subreddits communities and conversations relevant to the brands target audience.
- Establish KPIs and goals for Reddit engagement traffic conversions and SERP impact.
Content Creation & Management
- Craft engaging relevant and authentic content tailored for Reddit communities.
- Monitor trending topics and discussions on Reddit to proactively participate in conversations and seed positive narratives that support the brand.
- Collaborate with the marketing and creative teams to repurpose content for Reddit and share original platform-specific content.
Community Engagement & Moderation
- Actively engage with Reddit users through comments posts and discussions fostering positive relationships within communities.
- Leverage both official and unofficial personas to participate in discussions in ways that feel organic and credible.
- Manage and moderate the brands own subreddit (if applicable) to grow an active and loyal community.
Brand Reputation Management
- Monitor brand mentions and sentiment across Reddit addressing potential concerns and providing real-time feedback to relevant teams.
- Proactively create and amplify positive discussions that influence organic search and emerging AI results.
- Mitigate any negative press or community backlash by providing thoughtful and authentic communication.
Performance Analysis & Reporting
- Track and analyze Reddit performance metrics including engagement reach traffic conversions and search visibility.
- Provide regular reports on Reddit activity offering insights and recommendations for optimization.
- Adjust strategy and tactics based on performance data and community feedback.
Collaboration & Cross-Functional Work
- Collaborate with product teams customer service and other departments to ensure alignment of messaging and responses on Reddit.
- Work with influencers community moderators and power users on Reddit to build meaningful partnerships.
- Coordinate with the advertising team to implement and optimize Reddit Ads and sponsored content campaigns.
Compliance & Platform Best Practices
- Ensure compliance with Reddits guidelines rules and subreddit-specific protocols.
- Stay updated on the latest Reddit features trends and tools.
- Balance creative community tactics with strong judgment to avoid actions that could risk reputation.
Qualifications :
Requirements
- Experience: 2-4 years of social media management digital marketing or community management with a strong focus on Reddit.
- Platform Expertise: Deep understanding of Reddits ecosystem including its communities culture and best practices for both organic and paid engagement.
- Execution Skills: Proven ability to post seed and manage multiple personas/accounts to shape conversations authentically.
- Analytical Mindset: Comfortable with performance metrics (engagement rates SERP visibility conversions) and using data to iterate.
- Community Building: Track record of fostering positive community interactions and growth.
- Communication: Excellent written/verbal skills with ability to sound natural across different community voices.
- Problem Solving: Ability to handle negative feedback or challenging situations calmly and effectively.
- Collaboration: Works well across teams and functions.
- Adaptability: Thrives in ambiguous fast-moving environments with no fixed playbook.
Preferred Qualifications
- Experience managing both official and unofficial community accounts.
- Background in crypto gaming fintech or other industries where growth hacking and multi-account management are common.
- Knowledge of Reddit advertising tools and sponsored content.
- Familiarity with SEO and the role forums play in influencing organic search visibility.
Additional Information :
Achieve well-being with:
- Hybrid and remote work opportunities
- 401 (k) with employer match
- Medical dental and vision with HSA and FSA
- Competitive vacation and sick time off as well as dedicated volunteer days
- Access to wellness support through Employee Assistance Program wellness programs and fitness discounts
- Up to $5250 paid back to you on eligible education expenses
- Pet care discounts for your furry family members
- Financial support in times of hardship with our Achieve Care Fund
- A safe place to connect with other employees through our six employee resource groups
We are proudly offering hybrid options in the Phoenix AZ metro market as well in San Mateo CA. This role can be hired remote in TX NV WA FL UT IL
Hourly Range: $120000 to $135000 bonus benefits. This information represents the expected salary range for this role. Should we decide to make an offer for employment well consider your location experience and other job-related factors.
Attention Agencies & Search Firms: We do not accept unsolicited candidate resumes or profiles. Please do not reach out to anyone within Achieve to market your services or candidates. All inquiries should be directed to Talent Acquisition only. We reserve the right to hire any candidates sent unsolicited and will not pay any fees without a contract signed by Achieves Talent Acquisition leader.
Remote Work :
Yes
Employment Type :
Full-time