Social Media Coordinator / Marketing Specialist
Social Media Coordinator / Marketing Specialist
Posted on :
29-08-2025
Employer Active
1 Vacancy
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Monthly Salary
Not Disclosed
Salary Not Disclosed
Vacancy
1 Vacancy
Posted on :
29-08-2025
Job Description
Position: Social Media Coordinator / Marketing Specialist
Status: Full-time Monday-Friday 8AM-5PM
Location: Independence OH. This is NOT a remote position must live in Northeast Ohio.
Summary
ROE Dental Laboratory is a premier full-service dental laboratory that has built trusted partnerships with dentists nationwide since the 1920s.
We are seeking a Social Media Coordinator to elevate ROEs digital presence by creating engaging strategic content across Facebook Instagram YouTube and LinkedIn. This role will focus on driving brand awareness and generating qualified leads through innovative social media position is based at our Independence OH headquarters and requires exceptional organizational skills creativity and the ability to manage multiple projects on tight timelines in a fast-paced professional environment.
Key Responsibilities
Social Media Strategy & Management
- Develop and implement comprehensive social media marketing strategies across all primary platforms identifying opportunities for engagement on emerging channels
- Maintain ROEs brand voice and messaging consistency while driving follower growth engagement and lead generation
- Execute day-to-day social media operations including content creation copywriting scheduling posting and community management
- Monitor and respond to audience interactions across all channels in a timely and professional manner
- Identify and engage with relevant online communities to expand ROEs digital presence
Content Development & Production
- Collaborate with internal subject matter experts including dental technicians lab managers and leadership to source compelling stories and technical knowledge
- Create engaging visual and written content that effectively communicates ROEs expertise to dental professionals
- Coordinate content production including photography videography and editing to showcase products and services
- Establish connections with dental podcast networks to position ROE experts as thought leaders
Lead Generation & Performance Analysis
- Design and execute social media strategies specifically focused on generating qualified leads from dental practices
- Convert social media engagement into measurable business opportunities through strategic content and relationship building
- Analyze social media metrics and performance data to optimize lead generation effectiveness
- Support development of paid social media and PPC campaigns with clear ROI objectives
- Conduct competitive analysis to identify market opportunities and positioning advantages
Marketing Support & Event Coordination
- Assist in coordinating continuing education courses and events including digital promotion and logistical support
- Support various marketing department initiatives and cross-functional projects
- Stay current with dental industry developments social media platform updates and lead generation best practices
Required Qualifications
- Associates degree in Marketing Digital Marketing Communications or a related field.
- In lieu of a degree a minimum of 3 years of experience in the dental field will be accepted.
- 23 years of professional experience in social media marketing with demonstrated success in corporate account management and lead generation.
- Strong interpersonal and communication skills with a naturally social personality
- Comprehensive understanding of social media platforms algorithms and B2B marketing strategies
- Proficiency in social media management tools analytics platforms and scheduling systems
- Proven ability to collaborate with subject matter experts to translate technical information into accessible content
- Analytical mindset with experience measuring and optimizing social media performance
- Creative problem-solving abilities with awareness of current digital marketing trends
- Excellent organizational skills and ability to manage multiple concurrent projects
Benefits
- Health and vision insurance
- In-house dental care
- Life insurance
- 401(k) plan with company match
- Paid time off and holidays
- Opportunities for advancement
Required Experience:
IC
Employment Type
Full Time
Key Skills
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