Content Strategist - 12-month Contract
Content Strategist - 12-month Contract
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Salary Not Disclosed
1 Vacancy
Job Description
Join the team redefining how the world experiences design.
Hey gday mabuhay kia ora hallo vtejte!
Thanks for stopping by. We know job hunting can be a little time consuming and youre probably keen to find out whats on offer so well get straight to the point.
Were looking for a Content Strategist to join our team in UK focused on making sure our campaigns and always on media drive material growth through creative excellence.
Where and how you can work
Our flagship campus is in Sydney Australia but we engage our Contractors all over the world to help us meet our crazy big goals. As a Contractor at Canva you can work remotely in from anywhere in the United Kingdom meaning you have ultimate flexibility. Wherever works for you works for us. Please note this is a 12-month contract with full-time and flexible hours but youll need to balance your schedule to accommodate occasional global team meetings in the evening (6-9 PM)
About the role
As the Content Strategist for UK youll be the creative performance engine behind Canvas paid marketing in the region. Youll be responsible for audience insight creative analysis sprint leadership and directing a high-performing creative strategy - working at the intersection of data storytelling and cultural nuance.
Your role is to work with channel experts to ensure that our creative system is always improving and driving growth. You understand the market and our customers dive deep into the tools and lead our teams execution through the creative strategy flywheel with the broader team.
This is a hands-on insight-led role where local knowledge analytical curiosity and creative excellence drive outcomes.
What youd be doing in this role
Analyse and optimise creative performance
Analyse dashboards to spot winning creatives diagnose underperformance and feed back actionable insights to guide new concepts and iterations.
Know our marketing channels
Understand key marketing channels and how media buying influences creative success. We value your ability to break down a winning TikTok format and adapt it for Canva over deep knowledge of specific bidding mechanics.
Lead the creative flywheel and sprints
Lead the full creative cycle. Research briefing production editing and analysis - driving sprint cycles with regional/global teams. Develop testable ideas grounded in user insights and market context collaborating closely with producers writers and editors.
Work with the broader marketing function
Youll work closely with media buying experts the Growth Marketing Lead for Europe our data science team the local and global creative teams and other key stakeholders involved in campaign execution and marketing operations.
Provide local market and audience insight
Youll bring cultural fluency and market nuance perspective to every project. Identifying regional trends visual cues differences in product usage and behaviours that shape effective storytelling in your market.
Own UGC briefing and localisation
Brief and review creator content to ensure its on-brand relevant and platform optimised. Resulting in scaling high-performing UGC for local audiences.
Support conversion across the funnel
Support CRO initiatives to make acquisition journeys seamless engaging and high-converting.
What this role doesnt include:
To keep the focus clear this role does not include:
Direct media buying or channel management accountability
Ownership of lifecycle partnerships or brand campaigns
Running global creative production end-to-end (youll partner with our studio for that!)
Youre probably a match if
5 years of experience working in growth marketing teams with a focus on creative strategy.
Experience working across performance-driven creative with a deep understanding of ad metrics audience segmentation and platform best practices
Confidence using data tools and performance dashboards to inform decision-making and optimise creative at scale
Excellent communication skills in English with the ability to spot tone nuance and resonance in creative work. Additional languages are viewed favourably.
Strong experience in briefing reviewing and iterating creative in cross-functional sprints
A growth mindset. Youre analytical curious and unafraid to push for better
About the team
Youll be part of a highly collaborative fast-moving and passionate marketing team that blends creativity and data to make magic this role youll help Canva show up at its best in UKfueling growth by bringing performance and creativity together in every campaign.
Other stuff to know
We make hiring decisions to engage contractors based on your experience skills and passion. When you signify interest in the Project please tell us the pronouns you use and any reasonable adjustments you may need during the contractor-accreditation interview process.
Please note that contractor-accreditation meetings are conducted virtually.
We celebrate all types of skills and backgrounds at Canva so even if you dont feel like your skills quite match whats listed above - we still want to hear from you!
Check out for more info.
Remote Work :
Yes
Employment Type :
Contract
Employment Type
Remote
Company Industry
Key Skills
- Compliance Management
- Information Management
- Proofreading
- Social Intelligence
- Content Quality
- Factual Information
- Video Packages
- Conduct Interviews
- Records Management
- Creative Content
- Editorials
- News Stories
- Newsgathering
- Content Reviews
