Senior Executive, Strategic Planner (Influencer Marketing)

At AnyMind Thailand we are a dynamic and forward-thinking MarTech firm committed to delivering innovative and effective marketing solutions to our clients. We are seeking a Senior Strategic Planner with expertise in Strategic Planning to shape and execute creative digital marketing strategies that drive results.

What Youll Do

• Clarify and analyze briefs handed by Account Management team in order to understand business challenges and goals in order to develop the proposal that serves the objectives of the client
• Responsible for Strategic Planning depending on the requirements of each campaign
• Research Analyze and Make use of consumer insights and market landscape related to the brief provided by clients ensuring all executions idea align with strategy
• Familiar with digital communication strategy online media strategy
• Develop compelling presentation slides and present them to internal teams and clients
• Plan the use and allocation of the online media budget in order to estimate the most impactful media KPI
• Work with AE Creative planners and Biddable/Media Buyer teams to develop and deliver the proposals
• Attend the meeting with clients to present the strategy and give insightful consultations

Who You Are

• Bachelors Degree in advertising communication arts marketing digital media or a related field
• 3 years experience of Strategic Planning or related field
• Experience in using AI for work is required.
• Have knowledge and passionate of Influencer Marketing
• Understanding of digital landscape and key measurement metric and able to suggest tracking mechanism to ensure business result of each proposal
• Strong presentation/communication skill is a MUST
• Understanding measurement metrics for different type of campaign
• Strong analytical skills and ability to mine large sets of data for actionable insights
• Able to work well under pressure and a tight schedule
• Good communication skill in Thai and English is a plus
• Prior track record of AI usage and adaptation will be highly considered

Why Youll Love It

• Advanced AI Tools For All Positions!!
• Creative office at Emporium (located at BTS Phrom Phong)
• Work hard play harder office
• Competitive Salary
• Performance Review ( 2 times per year )
• Performance Bonus ( 1 time per year from 0.5-month to 3-month salary amount )
• Annual Paid Leave
• Compassionate Leave
• Health Insurance
• Social Security
• Discount for Fitness Gym at EmQuartier
• Monthly Quarterly Annual MVP Awards (prizes up to 8000USD)
• Work in professional and dynamic environment
• Good chance to explore new trends in a digital market
• Opportunity to learn most advanced advertising technology platforms

Our Thailand Office

Required Experience:

Senior IC