Assistant Manager, Marketing Analytics
Assistant Manager, Marketing Analytics
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Job Description
Ready to shape the future of work
At Genpact we dont just adapt to changewe drive it. AI and digital innovation are redefining industries and were leading the charge. Genpacts AI Gigafactory our industry-first accelerator is an example of how were scaling advanced technology solutions to help global enterprises work smarter grow faster and transform at scale. From large-scale models to agentic AI our breakthrough solutions tackle companies most complex challenges.
If you thrive in a fast-moving tech-driven environment love solving real-world problems and want to be part of a team thats shaping the future this is your moment.
Genpact (NYSE: G) is anadvanced technology services and solutions company that deliverslastingvalue for leading ourdeep business knowledge operational excellence and cutting-edge solutions we help companies across industries get ahead and stay by curiosity courage and innovationour teamsimplementdata technology and AItocreate tomorrow to know us onLinkedInXYouTube andFacebook.
Inviting applications for the role of Assistant Manager Marketing Analytics
In this role you will be responsible for providing analytical support to US-Based Financial giants for their promotional financing of consumer purchases across Automotive Electronics & Appliance Furnishing & Flooring Home Specialty Jewelry etc. You will provide support and maintenance to existing management information systems.
Responsibilities
Understand the existing DW structure extract relevant information process the same as per requirement and generates business insights from the same.
Interacting with onshore and internal stakeholders on regular basis to understand & gather business requirements. The ideal candidate must transform these requirements into meaningful analytical studies and explain the cause or future impact.
Study and analyze existing business trends and provide actionable insights to increase balances reduce attrition and improve cross-sell efforts
Though this is not a modelling role you will be required to prepare business solutions for our client using Descriptive Predictive & Prescriptive Analytics/Statistics techniques.
Communicate business results/interpretations with various partners in Marketing Finance Operations Credit and IT analytics teams
Support new product launch initiatives and measure the impact of existing and new campaigns to optimize investment and maximize returns
Ability to generate innovative ideas and work on strategic initiatives which would have a significant business impact
Leverage internal and external data to understand customer propensities and derive/refine deposits strategy
Expertise in delivering Adhoc requests quickly
The candidate should work directly with the client on the allocated project with direct communication through email and meetings
Transform business requirements into meaningful analytical studies
Client presentation of Analytical Projects focusing on explaining cause or future impact
Create customized reporting solution or tracking mechanism using SAS/SQL/Excel/MS Office
Generate innovative ideas and work on strategic initiatives which would have a significant business impact
The candidate should analyze the data pulled from the warehouse and do quality checks before reporting out the data
Qualifications we seek in you!
Minimum qualifications
Graduate/ Post Graduate
Preferred qualifications
./. (Statistics)B.A/M.A. (Economics)/MBA Post Graduate would be preferred.
Strong Programming skills (SQL/ SAS/Python)
Analytics exposure in credit card domain with basic understanding of Statistic Techniques
Skills Proficiency in MS OFFICE
Knowledge of Banking and Credit card domain
Ability to analyze multi-dimensional data
Effective communication skills
Why join Genpact
Be a transformation leader Work at the cutting edge of AI automation and digital innovation
Make an impact Drive change for global enterprises and solve business challenges that matter
Accelerate your career Get hands-on experience mentorship and continuous learning opportunities
Work with the best Join 140000 bold thinkers and problem-solvers who push boundaries every day
Thrive in a values-driven culture Our courage curiosity and incisiveness - built on a foundation of integrity and inclusion - allow your ideas to fuel progress
Come join the tech shapers and growth makers at Genpact and take your career in the only direction that matters: Up.
Lets build tomorrow together.
Genpact is an Equal Opportunity Employer and considers applicants for all positions without regard to race color religion or belief sex age national origin citizenship status marital status military/veteran status genetic information sexual orientation gender identity physical or mental disability or any other characteristic protected by applicable laws. Genpact is committed to creating a dynamic work environment that values respect and integrity customer focus and please do note that Genpact does not charge fees to process job applications and applicants are not required to pay to participate in our hiring process in any other way. Examples of such scams include purchasing a starter kit paying to apply or purchasing equipment or training.
Required Experience:
Manager
Employment Type
Full-Time
