Digital Marketing Manager
Digital Marketing Manager
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$ 60000 - 70000
1 Vacancy
Job Description
- 401(k)
- 401(k) matching
- Company parties
- Competitive salary
- Dental insurance
- Free food & snacks
- Health insurance
- Opportunity for advancement
- Paid time off
- Parental leave
- Vision insurance
- Wellness resources
- Develop and manage keyword/audience targeting ad creative and landing page strategies across all channels for each brand and service line.
- Collaborate with SEO brand marketing and creative teams to deliver cohesive multi-channel campaigns.
- Manage relationships with external agencies and paid media vendors ensuring timelines deliverables and performance goals are met.
- Manage paid media budgets at both national and local levels prioritizing lead generation and customer acquisition.
- Track campaign KPIs analyze performance data and provide actionable recommendations.
- Provide general digital marketing support to franchisees and internal teams.
- Assist with hiring training and managing digital marketing staff.
- Stay current on emerging advertising technologies AI integrations and best practices to drive continuous improvement.
- Contribute to other strategic initiatives as needed.
- Bachelors Degree; Marketing Business or related field preferred.
- Minimum 3 years of digital marketing experience with a strong focus on paid media strategy and management; agency or multi-location experience a plus.
- Experience leading digital campaigns from concept to post-campaign analysis.
- Strong analytical skills with the ability to interpret complex campaign data identify performance trends and translate insights into strategic recommendations that align with business goals.
- Strong technical knowledge; experience with web analytical tools and programs including but not limited to Google AdWords Google Analytics WordPress and Meta Business Suite.
- Working knowledge of HTML CSS and JavaScript development and constraints.
- Excellent communication and presentation skills.
- Strong vendor management and team leadership skills.
- Must be able to work on-site daily in Virginia Beach VA.
Buzz Franchise Brands is a fast-growing multi-brand franchising company that builds companies that get people talking. We surround ourselves with smart entrepreneurial-minded people who love building something small into something great and we work hard to do that with each of our franchise brands.
Required Experience:
Manager
Employment Type
Full-Time
