Assistant Shopper Campaign & Activation Manager-Tmall
Assistant Shopper Campaign & Activation Manager-Tmall
Employer Active
Job Alert
You will be updated with latest job alerts via email
Share
Job Alert
You will be updated with latest job alerts via email
Job Description
Job Description
Are you an expert who has solid experience in EC channel marketing area who can support us to inspire and develop the builders of tomorrow
Heres a phenomenal opportunity for you to be part of our The Channel & Shopper Marketing (CSM) team to help to drive outstanding retail experience to our consumers and shoppers!
No relocation assistance is offered for this position.
Play your part in our team succeeding
The Channel & Shopper Marketing (CSM) team will be at the forefront of driving dynamic and impactful marketing strategies across both online and offline channels. The CSM team will support all LEGO campaigns and critical customer initiatives ensuring our brand shines brightly everywhere. By staying closely connected to our consumers the team will build a cohesive and engaging marketing experience that drives growth and excitement for LEGO China across all channels.
The key purpose of this role is to further develop the joint sales and marketing partnership with customers. This role requires comprehensive understanding of eComm business for branded retail (Tmall as key focus) great skills of portfolio and campaign planning and executions.
Core Responsibilities
- Assist in developing and implementing Tmall marketing campaigns including Mega Campaigns (e.g. 618 Double 11) brand days and new product launches.
- Work with brand team and channel operation team to ensure consistency of brand messaging and visuals on Tmall
- Assist in content development based on shopper insight
- Monitor and campaign performance traffic conversion Support the team in generating insights and making data-driven recommendations for optimization.
- Maintain strong communication with platform marketing contacts and ensure timely application for platform resources
Do you have what it takes
- Bachelors degree is preferred and MBA or master as a plus.
- 3 years of solid experience in marketing or EC related area.
- Proven experience in eCommerce marketing.
- Strong understanding of eCommerce landscape especially Taobao Tmall.
- Solid analytical skills with data driven mentality.
- Ability to lead and work under sophisticated internal & external team setup.
- Excellent communication skills
- Strong collaborative relationships with business leaders and partners at senior levels to ensure alignment and synergy across different functions.
#LISZ
Applications are reviewed on an ongoing basis. However please note we do amend or withdraw our jobs and reserve the right to do so at any time including prior to any advertised closing date. So if youre interested in this role we encourage you to apply as soon as possible.
Whats in it for you
Here is what you can expect:
Family Care Leave - We offer enhanced paid leave options for those important times.
Insurances All colleagues are covered by our life and disability insurance which provides protection and peace of mind.
Wellbeing - We want our people to feel well and thrive. We offer resources and benefits to nurture physical and mental wellbeing along with opportunities to build community and inspire creativity.
Colleague Discount We know youll love to build so from day 1 you will qualify for our generous colleague discount.
Bonus - We do our best work to succeed together. When goals are reached and if eligible youll be rewarded through our bonus scheme.
Workplace - When you join the team youll be assigned a primary workplace location i.e. one of our Offices stores or factories. Our hybrid work policy means an average of 3 days per week in the office. The hiring team will discuss the policy and role eligibility with you during the recruitment process.
Children are our role models. Their curiosity creativity and imagination inspire everything we do. We strive to create a diverse dynamic and inclusive culture of play at the LEGO Group where everyone feels safe valued and they belong.
The LEGO Group is highly committed to equal employment opportunity and equal pay and seeksto encourage applicants from all backgrounds (eg. sex gender identity or expression race/ethnicity national origin sexual orientation disability age and religion) to apply for roles in our team.
The LEGO Group is fully committed to Childrens Rights and Child Wellbeing across the globe. Candidates offered positions with high engagement with children are required to take part in Child Safeguarding Background Screening as a condition of the offer.
Thank you for sharing our global commitment to Childrens Rights.
Just imagine building your dream career.
Then make it real.
Join the LEGO team today.
Required Experience:
Manager
Employment Type
Full-Time
