Senior Marketing Manager, Points
Senior Marketing Manager, Points
Posted on :
21-08-2025
Employer Active
1 Vacancy
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Job Description
Interested in an opportunity to move fast and make a big impact Amazon Points team is looking for a talented marketer to lead marketing programs that are fundamental to the fast growth of the business. The marketing manager will champion programs from ideation and planning to execution including branding strategy for points programs on-and off-site initiatives to drive awareness customer research and Points based rewards strategy. If you are organized analytical detailed oriented and can think big this is a great role for this role you will have the opportunity to lead marketing program across channels build experiences and offers customers will love and rave about work with a cross-functional team of experts and have the chance to learn and operate using Amazons cutting-edge machine-learning marketing engine.
This is high-impact role and the marketer will have opportunities to regularly present the program plan results and learning to leadership teams. As a part of Amazons Point business you will learn best practices in marketing data analysis marketing feature development and machine learning.
Key Responsibilities Include: - Create marketing strategy for Points programs including branding and positioning for the program
- Create and manage Points Customer Research road map
- Create an integrated marketing plan for Points programs
- Coordinate a streamlined communication process (internal/external) with key financial partners. Develop marketing guidelines for partnerships
- Create strategies to optimize campaigns execute and report out results.
- Define on-going marketing road map for customer acquisition and engagement
The successful candidate has demonstrated: - Proven success in delivering results in a fast-paced and dynamic business environment
- Considerable experience in consumer marketing such as channel marketing retail marketing product marketing merchandising or advertising
- Ability to use hard data and metrics to back up program recommendations and results
- An ability to think strategically and execute methodically.
- Plan develop and execute compelling customer acquisition or engagement programs
- Excellent understanding of consumer product marketing strategies especially in the off-line retail and high-technology space
- High attention to detail including precise and effective communications and proven ability to manage multiple competing priorities simultaneously
Verbal and written communication skills at business level in Japanese and English
About the team
Visit Business Introduction and Employee Interviews
Amazon is striving to be Earths Best Employer.
Want to learn about Amazons employee diversity and inclusion efforts Visit About Amazon.
6 years of professional non-internship marketing experience
- Experience using data and metrics to drive improvements
- Experience with Excel or Tableau (data manipulation macros charts and pivot tables)
- Experience building executing and scaling cross-functional marketing programs
- Experience leading go-to-market for consumer software or hardware product launches
- Business level proficiency in both Japanese & English
- Experience using any of SQL or other analytical tools for conducting data analysis
- Experience with customer segmentation profiling and targeting
- Experience working in Japan
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process including support for the interview or onboarding process please visit for more information. If the country/region youre applying in isnt listed please contact your Recruiting Partner.
This is high-impact role and the marketer will have opportunities to regularly present the program plan results and learning to leadership teams. As a part of Amazons Point business you will learn best practices in marketing data analysis marketing feature development and machine learning.
Key Responsibilities Include: - Create marketing strategy for Points programs including branding and positioning for the program
- Create and manage Points Customer Research road map
- Create an integrated marketing plan for Points programs
- Coordinate a streamlined communication process (internal/external) with key financial partners. Develop marketing guidelines for partnerships
- Create strategies to optimize campaigns execute and report out results.
- Define on-going marketing road map for customer acquisition and engagement
The successful candidate has demonstrated: - Proven success in delivering results in a fast-paced and dynamic business environment
- Considerable experience in consumer marketing such as channel marketing retail marketing product marketing merchandising or advertising
- Ability to use hard data and metrics to back up program recommendations and results
- An ability to think strategically and execute methodically.
- Plan develop and execute compelling customer acquisition or engagement programs
- Excellent understanding of consumer product marketing strategies especially in the off-line retail and high-technology space
- High attention to detail including precise and effective communications and proven ability to manage multiple competing priorities simultaneously
Verbal and written communication skills at business level in Japanese and English
About the team
Visit Business Introduction and Employee Interviews
Amazon is striving to be Earths Best Employer.
Want to learn about Amazons employee diversity and inclusion efforts Visit About Amazon.
6 years of professional non-internship marketing experience
- Experience using data and metrics to drive improvements
- Experience with Excel or Tableau (data manipulation macros charts and pivot tables)
- Experience building executing and scaling cross-functional marketing programs
- Experience leading go-to-market for consumer software or hardware product launches
- Business level proficiency in both Japanese & English
- Experience using any of SQL or other analytical tools for conducting data analysis
- Experience with customer segmentation profiling and targeting
- Experience working in Japan
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process including support for the interview or onboarding process please visit for more information. If the country/region youre applying in isnt listed please contact your Recruiting Partner.
Required Experience:
Manager
Employment Type
Full-Time
Department / Functional Area
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