JOB TITLE: Brand and Communications Manager
JOB LOCATION:Lagos
JOB DETAILS:
Brand Management:
- Develop and implement strategies to enhance and promote the organizations brand.
- Ensure consistent messaging and branding across all communication channels.
- Monitor and Analyze market trends and competitors to identify opportunities and threats to the brand.
Corporate Communication:
- Create and execute communication plans to convey the organizations key messages to internal and external stakeholders.
- Draft and edit press releases speeches other communication materials.
- Develops and implements communication plans aligned with organizational goals.
- Manage relationships with media outlets and act as a spokesperson for the organization.
Public Relations:
- Build and maintain relationships with the media and influencers to secure positive media coverage.
- Plan and organize events press conferences and other promotional activities.
- Handle crisis communication and manage the organizations reputation during challenging times.
- Manages the companys image in the public eye.
Strategic Planning:
- Collaborate with the Management team to develop and implement comprehensive communication strategies aligned with organizational goals.
- Conduct thorough research to understand industry trends competitor activities and emerging issues providing
- insights for proactive communication planning.
Internal Communication:
- Develop and implement internal communication strategies to ensure consistent messaging within the organization.
- Facilitate communication between different units and levels of the organization.
- Promote a positive and informed company culture among employees.
Social Media Management:
- Oversee the organizations social media presence and develop strategies to engage and grow the audience.
- Monitor social media channels for mentions and trends related to the organization.
- Respond to inquiries and comments on social media platforms.
Stakeholder Engagement:
- Identify and engage with key stakeholders including customers partners and community members.
- Organize and execute events webinars and other activities to foster positive relationships with stakeholders.
Market Research and Analysis:
- Conduct market research to understand industry trends and consumer behaviour.
- Analyse data and metrics to assess the effectiveness of communication strategies.
- Use insights to adjust and improve communication and branding efforts.
Budget Management:
- Develop and manage budgets for communication and PR activities.
- Ensure cost-effective use of resources while achieving communication goals.
Collaboration:
- Collaborate with other units such as marketing sales and human resources to align communication efforts with overall business objectives.
- Work closely with top management to align communication strategies with organizational goals.
Metrics and Analysis:
- Establish key performance indicators (KPIs) to measure the effectiveness of communication strategies.
- Analyse data and feedback to continuously improve communication approaches and tactics.
Reporting:
- Prepare regular reports on communication and PR activities including key performance indicators and outcomes.
- Provide recommendations for improvements based on data analysis.
Qualifications
- Minimum of 7 years experience in communication public relations marketing communications or any related field
- Proven experience in advertisement brand or PR agency
- Problem solving skills strategic thinking creativity and Project Management.
- Good knowledge of industry and media Landscape
- Must be able to coordinate across many teams and perform in a fast-moving organization.
- Ability to adapt to new changes.
- Outstanding written and verbal communication skills.
HOW TO APPLY
To apply for the ongoing Landmark job opening visit the job APPLICATION PORTAL to submit your application!
Required Experience:
Manager