CRM Lead
CRM Lead
Employer Active
Job Alert
You will be updated with latest job alerts via email
Share
Job Alert
You will be updated with latest job alerts via email
Not Disclosed
Salary Not Disclosed
1 Vacancy
Job Description
- Role: CRM & Lifecycle Marketing Lead
- Duration: 8 months (SeptemberApril)
- Location: Remote
- Hours/week: 3040 hours/week
- Hourly Rate: $90$125/hour depending on experience
- This will be a W2 Engagement click here to learn more
- Background Check Required
- Benefits available.
- Rosie Rules - Please read before accepting a project!
About the Role:
Our client is seeking a senior-level CRM and lifecycle marketing leader to backfill for an upcoming parental leave and recent team changes. This is a strategic leadership position requiring someone with the experience and confidence to own the organizations CRM strategy during a peak season while collaborating cross-functionally across a matrixed organization without peer-level guidance.
The ideal candidate will serve as both a stabilizing force and strategic operator ensuring the CRM roadmap is executed successfully while also navigating internal dynamics and championing CRM priorities at the highest levels.
Key Responsibilities:
Strategic Leadership & Continuity
Own and steward brands CRM strategy during parental leave coverage
Shadow and absorb knowledge from current CRM leader prior to their leave
Guide CRM planning testing and prioritization for Q4 (holiday/gifting) and Q1/Q2 2026 initiatives
Cross-Functional Collaboration
Report to organizational COO with line of sight into all marketing functions
Work directly with CLIENTs CRM agency product owners and internal stakeholders
Operate without a direct peer marketing manager with confidence clarity and independence
Support content and messaging alignment across lifecycle channels and the broader org
Campaign Execution Oversight
Lead CRM execution strategy with focus on personalization and conversion
Oversee campaign testing analysis and iteration in collaboration with external partners
Advocate for segmentation data hygiene and CRM channel optimization
Organizational Influence & Advocacy
Navigate internal systems and relationships to advocate for CRM priorities and resource needs
Bring a solutions-oriented approach to org ambiguity helping unify cross-functional efforts
Build trust and maintain open lines of communication with senior leadership
Qualifications :
10 years in CRM lifecycle marketing or digital marketing leadership roles
Expertise in high-volume seasonal marketing environments especially consumer/e-commerce brands
Proven success in large matrixed organizations managing global priorities and translations
Comfortable leading without direct oversightthis role requires independence and sound judgment
Fluency in Salesforce Marketing Cloud and Data Cloud preferred (strategic familiarity not execution)
Experience guiding end-to-end campaign development: from concept to CRM and web delivery
Strategic thinker with operational follow-through
Clear communicator and collaborative influencer
Comfortable navigating ambiguity and internal politics with calm authority
Bias for alignment and performance with high attention to cross-functional dynamics
Additional Information :
We Are Rosie provides strategic consulting and talent solutions for the marketing industry. We partner with more than 200 of the worlds biggest brands and agencies to help them solve unique marketing challenges with the best people swiftly and at scale. Founded by former advertising executive Stephanie Nadi Olson in 2018 We Are Rosie is on a mission to redefine how marketing works with an inclusive human-centric approach thats better for business and better for marketers. Our company has been recognized as an industry trailblazer and earned many accolades including being named to the 2023 Global Top 100 Inspiring Workplaces the Inc.and Adweeks Fastest Growing Agencies in 2021.
We Are Rosie is an equal opportunity employer. We do not discriminate on the basis of race color religion age national origin ancestry physical or mental disability medical condition pregnancy genetic information gender sexual orientation gender identity or expression veteran status marital status or any other status protected under federal state or local law.
Remote Work :
Yes
Employment Type :
Contract
Employment Type
Remote
Company Industry
Department / Functional Area
Marketing
Key Skills
- Junit
- Customer Service
- Freelancing
- Industrial Safety
- ACCA
- Arbitration
