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Product Marketing Manager

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1 Vacancy
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Job Location drjobs

Charlotte - USA

Monthly Salary drjobs

Not Disclosed

drjobs

Salary Not Disclosed

Vacancy

1 Vacancy

Job Description

This position is based in the Charlotte NC area with a hybrid work schedule of three days per week in office (Tues Wed Thurs) and two days WFH.

Our Company:

LendingTree was founded in 1996 by CEO Doug Lebda to help people comparison shop and get a great deal on the single biggest transaction of their lives: their mortgage. Since then weve facilitated over 65 million loan requests while becoming a household name (our brand recognition rivals Bank of America and Wells Fargo). Today we do much more than mortgages. We are the #1 online marketplace in the US for consumers to comparison shop for mortgages personal loans credit cards student loans auto loans and insurance. We have established relationships with millions of customers who engage with us through our My LendingTree portal giving them access to free credit scores and money saving alerts. We are on a mission to help consumers save money and better their lives.

Were publicly traded (TREE) were financially sound and were in the top 10 of Fortunes 100 Fastest Growing Companies. If youre looking for an opportunity with a dynamic company that is fanatically pro-consumer and that champions your entrepreneurial spirit then youve come to the right place!

ABOUT THE ROLE
As a product marketer at LendingTree you will be part of a highly talented team who is passionate about helping customers save money through comparison shopping. We are seeking a motivated hardworking individual who understands the power of outstanding marketing to work on our suite of financial products.
The ideal candidate is an experienced product marketer and has a proven track record creating and executing marketing strategies. You are a highly collaborative customer-obsessed with an understanding of core product marketing responsibilities like go-to-market plans product positioning messaging and value proposition creation. Youre an engaging storyteller who thrives on converting data into impactful narratives visualization and recommendations. You will develop a deep understanding of LendingTrees digital marketing funnels and work with marketing and product teams to optimize them to support growth.
What Youll Get to Do
  • Become the go-to expert on your product lines by working closely with stakeholders and translating insights into strategies driving both customer and partner satisfaction.
  • Shape the story of our products crafting narratives and acquisition strategies that spark interest build trust and drive growth.
  • Dive into the market landscape analyzing customer needs industry trends and competitor moves to influence product direction and uncover opportunities for differentiation.
  • Lead cross-functional partners to bring products to market owning the full go-to-market strategy from vision through execution.
  • Design growth plans that boost adoption profitability and long-term customer engagement.
  • Define what success looks like set KPIs track performance and translate data into actionable insights that fuel smarter decisions.
  • Launch targeted campaigns that attract convert and expand our customer base.
  • Create messaging and value propositions that resonate with key audiences and clearly connect back to business goals.

COMPANY

LendingTree is the nations largest online lending marketplace. That means we connect customers with multiple lenders so they find the best deals on loans credit cards savings accounts and insurance. Our goal is to help people save money and we believe the best way to do that is by giving them a way to shop for loans and compare lenders so they make their best financial choices.

Our CEO Doug Lebda founded the company in 1996 after a frustrating house-hunting those days we mostly helped people find good mortgage deals. Now we help consumers find their best in personal loans auto loans business loans student loans credit cards savings accounts home equity loans and more.

What else you should know:

  • Were a publicly traded company(TREE).
  • Weve welcomed several other companies into the LendingTree family to augment our efforts at helping borrowers make their most sensible financial choices.
  • Weve built the LendingTree app and My LendingTree dashboard to give consumers tools to manage and monitor their financial health.

CULTURE

Were a fast-paced company with an entrepreneurial bend. We work hard and test our products often. Were collaborative ambitious candid and high-energy. Our teammates are some of the brightest most talented people youll ever work with. We care more about your smarts than we do about the kinds of clothes you wear(butpleasedowear clothes to work!) and were pretty good about rewarding innovation creativity and the knack for just getting stuff done(weeven have an award for employees called the GSDGetStuff Done).

Come work with us!

LendingTree is the kind of company that not only promotes diversity and inclusion; we thrive because of these values. We do not discriminate based on race color religion (or creed) gender gender expression age national origin disability marital status sexual orientation or military status.


Required Experience:

Manager

Employment Type

Full Time

Company Industry

About Company

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