Project Scope. The Senior Web Content Writer works closely with other members of their team including subject matter experts UI/UX designers business analysts developers and testers. This position relies on experience and judgment to plan and accomplish goals and independently performs a variety of complicated tasks; a wide degree of creativity and latitude is expected. The successful applicant will be organized resourceful and creative with the ability to work independently while staying aligned with the team.
Roles/Responsibilities:
The Senior Web Content Writer is responsible for providing textual content for TEA websites that enable us to communicate with stakeholders clearly accurately and appropriately. Duties include:
- conducting research on relevant topics and strategies used by other states or agencies on comparable projects
- defining content strategies for presenting complex information clearly and usably for the relevant audience
- writing editing and fact-checking content prior to publication
- collaborating with cross-divisional and cross-agency teams to align content with stakeholder needs
- utilizing agency standards to maintain consistent branding and tone across all touchpoints
- editing content for clarity grammar and tone
- reviewing and enhancing the website for performance design SEO and user experience providing ongoing updates and recommendations including dynamic project updates
- managing project timelines and meeting deadlines successfully
Mandatory Skills:
- 8 years of experience required in web content writing or digital marketing
- 8 years of experience required in working knowledge of SEO content strategy website editing and analytics tools (e.g. Google Analytics)
- 5 years of experience required in content planning and performance tracking
- 5 years of experience required in demonstrated strong writing editing and storytelling abilities
- 4 years of experience required in documented experience in copywriting and proofreading
- 2 years of experience required in basic graphic editing skills with Photoshop and/or Illustrator
- 1 year of bachelors degree in English Journalism Communications or a related field
- 1 year of Strong portfolio showcasing content for a range of different audiences
Desirable Skills:
- 2 years of Preferred: Documented work experience relating to early childhood care and education
- 2 years of Preferred: Documented strong collaboration skills to work with customers across multiple agencies/organizations