Tiktok Brand Manager
Tiktok Brand Manager
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Salary Not Disclosed
1 Vacancy
Job Description
- Remote Position: Full Time
- Position Title: Tiktok Brand Manager
About AMZ Advisers
AMZ Advisers is a global digital marketing agency that helps brands grow and scale across Amazon by combining strategic insights with powerful creative execution. As we expand our services into TikTok were seeking a dynamic hybrid talent to lead client accounts and creative planning with deep knowledge of the platform and content that converts.
Overview:
We are seeking a strategic organized and creator-savvy TikTok Brand Project Manager to lead the planning coordination and execution of TikTok-focused content strategies. This role is ideal for someone with a passion for short-form video influencer coordination and brand storytelling who knows how to guide creators and strategists toward results. You will not need Amazon experience to succeed but experience in eCommerce or DTC brand-building is a plus.
Youll work cross-functionally with our internal strategists creators and brand owners to ensure content is aligned with campaign goals production timelines and platform best practices.
Key Performance Indicators (KPIs):
Percentage of Clients with Organic Sales Growth
Upsells
Strategy Delivery Rate: Timely and effective implementation of strategies
- Client Satisfaction with Strategy: Feedback from clients on strategy effectiveness and satisfaction
- Responsibilities:
- Onboarding:
- Be a key player in the onboarding process for new clients ensuring a smooth transition and alignment of objectives.
- Conduct thorough assessments of client needs goals and market positioning to inform strategy development
Auditing: - Perform comprehensive audits of client accounts analyzing performance metrics competitive landscape and market trends.
- Identify strengths weaknesses opportunities and threats (SWOT analysis) to inform strategy recommendations.
- Be a key player in the onboarding process for new clients ensuring a smooth transition and alignment of objectives.
- Strategy Development:
- Develop customized brand strategies that align with client objectives target audience and competitive landscape.
- Utilize data-driven insights and industry best practices to formulate effective strategies for brand growth and visibility.
- Generate insightful and actionable reports on audit findings outlining recommended strategies and action plans.
- Define weekly and monthly content themes brand voice and visual direction.
- Ensure each TikTok strategy is aligned with the clients KPIs product priorities and trend relevance.
- Stay current on TikTok trends creator innovations and algorithm updates.
- Develop customized brand strategies that align with client objectives target audience and competitive landscape.
- Strategy Explanation:
- Clearly communicate and explain proposed strategies to clients addressing questions concerns and expectations.
- Maintain clear documentation of campaign timelines performance notes and creator feedback.
- Review and provide initial QA on TikTok drafts to ensure they align with strategy.
- Flag brand or guideline misalignments and coordinate necessary revisions.
- Help develop and maintain TikTok brand playbooks per client.
- Clearly communicate and explain proposed strategies to clients addressing questions concerns and expectations.
- Optimization and Iteration:
- Analyze strategy performance based on internal reporting to identify opportunities for optimization and iteration.
- Proactively adjust strategies based on evolving market dynamics client feedback and performance metrics
- Assign tasks and coordinate timelines with content creators.
- Track asset submissions edits and approvals using ClickUp or other PM tools.
- Analyze strategy performance based on internal reporting to identify opportunities for optimization and iteration.
- Onboarding:
- Required Qualifications
- 2 years of experience in a project manager producer or coordinator role (social media or digital content focus).
- Proven familiarity with TikTok content trends and what performs organically on the platform.
Strong time management and ability to juggle multiple moving parts across clients or creators. - Experience working in tools like ClickUp Slack G-Suite and Dropbox (or equivalent).
- Excellent communication skills written and verbal and the ability to give creative feedback.
- Comfort in working with both creative teams and performance strategists.
- Bonus: Experience managing freelancers or influencers.
- Basic knowledge of eCommerce DTC brands or paid social campaigns.
- Familiarity with video editing platforms (CapCut TikTok Editor etc.).
- Understanding of KPIs like engagement rate view-through rate and cost-per-view (if campaigns are paid-supported).
- ClickUp (task management)
- Slack (internal comms)
- Google Drive (asset sharing)
- Meet/Zoom (meetings)
- TikTok Ads Manager
- 2 years of experience in a project manager producer or coordinator role (social media or digital content focus).
What We Offer:
- Join our team from anywhere in the world!
- Permanent Work-from-Home Setup
- Opportunity to work with a dynamic and growing team in the e-commerce industry.
- Competitive salary based on experience
- Professional development and growth opportunities
- A collaborative and supportive work environment that values creative problem-solving
Reporting Structure
This position reports to the Director of AMZ Advisers
Employment Type
Full Time
