Product Marketing Specialist (Dublin, CA or USA Remote)
Product Marketing Specialist (Dublin, CA or USA Remote)
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Job Description
Product Marketing Specialist (Dublin CA or USA Remote)
About SavvyMoney:
SavvyMoney is a leading San Francisco East Bay fintech company. We provide integrated credit score and personal finance solutions to over 1500 bank and credit union partners nationally. The SavvyMoney solutions integrate with more than 43 digital banking platforms.
Recognized by the San Francisco Business Times and the Silicon Valley Journal as one of the Top 25 Places to Work in the San Francisco Bay Area and listed as an Inc.5000 Fastest Growing Company we pride ourselves on a culture of collaboration innovation and mutual respect. Were a team that supports each others growth celebrates successes and genuinely enjoys the work we do.
Our corporate offices are in Dublin CA and we offer a hybrid work environment with some days at the corporate office and some days working from home. **We are also open to remote candidates who can periodically travel to the office for in-person meetings.
We are seeking a driven and strategic Product Marketing Specialist to play a pivotal role in shaping the success of our this position you will be the bridge between our products and our partners leveraging your expertise in financial services to develop compelling marketing strategies create powerful sales collateral and ultimately drive awareness and adoption in our target audience and across our network of over 1500 financial institutions.
Responsibilities
- Collaboration: Report to the Sr. Product Marketing Manager and work cross-functionally with Product Sales and Marketing teams and external partners to support business needs.
- Industry Expertise: Have a solid understanding of the financial services and fintech industries including market trends challenges and the competitive landscape.
- Stay informed about regulatory changes and industry developments that impact our target audience.
- Go-to-Market Strategy: Define and refine product positioning value propositions and key messaging that resonate with B2B and B2B2C audiences ensuring our value is clearly articulated.
- Conduct market research and competitive analysis to identify market opportunities and trends.
- Product Launches: Participate in the planning and execution of product/feature launches ensuring cross-functional alignment and effective communication.
- Create and manage product launch plans including timelines deliverables and key milestones.
- Collaborate with internal and external teams to ensure successful product/feature introductions.
- Marketing Campaigns: Develop messaging and positioning to support integrated marketing campaigns aimed at driving product/feature awareness adoption and sales.
- Work with the Partner Marketing team to create compelling content including case studies whitepapers webinars and blog posts.
- Sales Enablement: Equip the sales team with the tools and resources they need to sell our products effectively.
- Develop marketing collateral product demos sales enablement tools and training materials.
- Performance Analysis:
- Monitor and analyze the performance of marketing initiatives.
- Measure report and communicate the success of marketing metrics.
Skills & Qualifications
- 3-5 years of experience in product marketing with at least 2 years in the financial services or fintech industry.
- Proven experience developing and executing successful go-to-market strategies for B2B2C products.
- Strong verbal and written communication skills with the ability to create compelling marketing content and sales materials.
- Experience collaborating with cross-functional teams.
- Demonstrated ability to use data and metrics to measure marketing performance.
Preferred Qualifications
- Experience with digital banking platforms or SaaS products.
- Familiarity with CRM tools (e.g. Salesforce HubSpot).
- Bachelors degree in Marketing Business or a related field.
Base salary
The annual base salary for this position is between $80000.00 and $120000.00 depending upon experience.
Additionally we provide
- Annual Bonus potential
- Equity compensation package
- Flexible Time Off Policy (Take time as you need it)
- 401(k) with Employer contribution
- Medical Dental Vision 100% premium paid for employee
- Opportunity for career growth and challenge
- Beautiful California East Bay offices in Dublin CA
SavvyMoneys EEO Statement
SavvyMoney relies on diversity of culture and thought to deliver on our goal of Creative People Practical solutions serving our client needs and ensures nondiscrimination in all programs and activities. We continuously seek talented qualified employees in our operations regardless of race color sex/gender including gender identity and expression sexual orientation pregnancy national origin religion disability age marital status citizen status protected veteran status or any other protected classification under country or local law. SavvyMoney is proud to be an Equal Employment Opportunity/ Affirmative Action Employer.
We are committed to protecting your data. To learn more please review the SavvyMoney Employee Privacy Policy Notice here
Required Experience:
Manager
Employment Type
Full-Time
