Squad Lead - Digital Transformation (EMEA)

Squad Lead Digital Transformation (EMEA)

Fulltime permanent.

Remote. Based in South Africa.

About Greenpark

Greenpark is a global awardwinning performancedriven content leader and brand publishing Purposeis to help brands create meaningful connections that impact peoples lives through performancedriven contentfor search and social. Our unique expertise in Omnichannel Search & Insights Creative Content and Performance Tech are delivered to our clients via an ad agency and inhouse model.

We do this for a global client portfolio including Unilever Campari Group AIA Sanofi Nestle Lipton Kimberley Clark Straumann Ricola Globe Telecom and more.

Our Values

As a company we strive and act together in our ambition to make a positive impact for the people and brands we serve we do everything with kindness and respect at the core. We Strive Acting Together With Kindnessare the values that guide us.

About the role

We are looking for a dynamic leader for a new Content Squad at Greenpark to drive the digital transformation for a global frozen food company across EMEA. This is a dedicated role with the primary objective of maximising brand awareness through social and lead generation with a strong immediate focus on the UK French and UAE markets. A curious individual with a performance mindset an ability to lead and own the project from endtoend are essential.

This role will be working with creatives copywriters chefs and experts in search and performance to help serve the content needs of a large multinational company in the B2B Food Service Sector its a role the right person can make their own by becoming an essential partner to the client. Someone who intimately understands their business products and audiences. Experience in Food and/or Food Services business and performance content would be preferred. A deep passion for food is a bonus!

What youll do

Set up internal workflows for how the squad docks in with the clients ways of working

Lead on creative ideas and content planning for the content squad

Lead and help manage internal creative meetings as well as provide proactive content ideas and suggestions to the content output on all channels/platforms

Oversee the content calendar including: Alwayson content with the aim of driving site traffic and conversions.

Paid brand & lead generation campaigns o Liaise with creative and production teams on all edited assets and ensuring a smooth delivery

Ideating and executing team content

Maintain website calendars and trackers

Ensure all content meets brand and regulatory guidelines

Provide performance insights from the channels for the monthly content report and reporting back to the internal business and client on this performance

To grow traffic to brand sites from month to month and provide ongoing support on best practice on how to do this and achieve the goals of the client in brand awareness and conversion

Occasional travel within the EMEA region may be required

About you

At least 57 years managing social & web content inc. paid media experience

Experience in content strategy and planning

Experience in leading a team in multiplatform content creation

Experience in navigating and managing diverse stakeholders. Ideally in a regional or global capacity.

Experience with working on brands on content production

Understanding of web insights and reporting including social listening and how to use this to develop strategies.

Ability to analyse customer & competitor learnings and use the insights to inform ongoing strategies

Highly organised and able to manage multiple projects at once

Experience in food or foodservice marketing or advanced knowledge of cooking outside of work

Knowledge of tech infrastructure and builds would be advantageous

You live & breathe Greenparks core valueschampioning openness respect innovation and teamworkso that every interaction both internally and externally reflects our commitment to our values.

How well support you

25 days of paid holidays per year ZA public holidays and your birthday off.

Christmas Closure (extra days on top of your holiday allowance)

A monthly entertainment subscription paid by the company (e.g. Amazon Prime Netflix Spotify etc)

Access to Free VDU Eye Tests and Employee Assistance Programme (EAP).

Participate in wellness and peer recognition initiatives (e.g. On The Spot Awards and Value Champion Awards).

Social Events Join us for our major annual social events: Spring Summer Halloween and Christmas parties plus many other adhoc events.

WFA policy work from abroad for up to 4 weeks per year.

Yearly Calm subscription

At Greenpark we believe the best ideas come from the widest range of perspectives. We welcome and celebrate every background identity and experience across our global workforce. By fostering a culture of respect inclusivity and collaboration were committed to ensuring everyones voice is heard and everyone can thrive.

All applications shall be considered for employment without regard to race ethnicity religion gender sexual orientation gender identity age neurodivergence disability status or any other protected characteristics.

Required Experience:

Senior IC