drjobs Digital Campaign Manager

Digital Campaign Manager

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1 Vacancy
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Job Location drjobs

Cape Town - South Africa

Monthly Salary drjobs

Not Disclosed

drjobs

Salary Not Disclosed

Vacancy

1 Vacancy

Job Description

What to expect

As a Digital Campaign Manager you will be responsible for planning executing and optimising digital marketing campaigns to increase brand visibility acquire new customers and drive revenue growth. You will play a pivotal role in shaping our online presence and creating compelling campaigns that resonate with our target audience.

Responsibilities

  • Develop and execute endtoend digital marketing campaigns across various channels including PPC social media email marketing and content marketing.
  • Collaborate with crossfunctional teams to define campaign objectives target audience and key performance indicators (KPIs).
  • Create and manage comprehensive campaign strategies timelines and budgets to meet business goals.
  • Craft compelling and engaging ad copy creatives and content to attract and retain customers.
  • Monitor campaign performance and analyse data to make datadriven decisions and recommendations for optimisation.
  • A/B test landing pages emails and ads to improve conversion rates and customer engagement.
  • Stay updated on industry trends competitor activities and emerging platforms to ensure our campaigns remain innovative and effective.
  • Provide regular reports and insights on campaign performance to the marketing team and management.
  • Continuously refine and improve campaign strategies to maximise ROI.

Our ideal candidate has

  • Bachelors degree in Marketing Business or a related field.
  • 3 5 years of proven experience in digital marketing with a focus on content marketing and campaign management.
  • Proficiency in using digital marketing tools and platforms such as Google Ads Meta Ads LinkedIn Ads email marketing platforms and analytics tools.
  • Strong analytical skills to interpret data and make datadriven decisions.
  • Creative thinking and the ability to generate innovative campaign ideas.
  • Strong project management skills including the ability to manage multiple campaigns simultaneously.
  • Familiarity with the web hosting industry is a plus.

Employment Type

Full Time

Company Industry

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