Strategic Account Manager

*This is a hybrid role based out of our HQ in Richmond -office expectation is 3 days a week.*

At Mountain Hardwear were more than just an outdoor apparel and equipment brand were a community of free thinkers adventurers and mountain sport enthusiasts. We design gear and apparel that empowers people to seek wilder paths connect with the outdoors and embrace mountain culture. As we continue to grow were looking to amplify our brand to existing and new customers engage with our community and culture and build trust through our products.

ABOUT THE POSITION

The Strategic Account Manager is responsible for driving sales growth and brand presence across key retail partners in the outdoor apparel industry. This role leads the development and execution of account strategies that align with brand values consumer trends and seasonal product initiatives. The ideal candidate is passionate about the outdoors understands the technical apparel market and thrives in a fast-paced collaborative environment.

HOW YOULL MAKE A DIFFERENCE

Strategic Account Management

• Partner with sales leadership and cross-functional teams to drive sustainable profitable growth across assigned strategic accounts. Manage day-to-day operations while identifying new opportunities through data-driven insights and alignment with brand priorities.

• Develop long-term strategic growth plans that reflect market trends and brand goals.

• Align cross-functional teams (sales marketing planning) to deliver seamless customer experience and maximize revenue

Sales Analytics & Forecasting

• Leverage consumer product and marketplace analytics to build and present compelling seasonal Go-to-Market strategies. Deliver accurate forecasts and execute account-specific plans that reflect the brands point of view and goals.

• Utilize tools such as PowerBI and Excel to track performance and identify growth opportunities.

• Present compelling sales stories and data-driven insights to influence buy-in and maximize order volume.

Product & Merchandising Strategy

• Collaborate with product and merchandising teams to develop account-specific product roadmaps. Ensure alignment with seasonal initiatives Go to Market dates and gates and consumer demand.

• Lead the development of curated product assortments tailored to each strategic account ensuring a balanced mix of core seasonal and technical offerings.

• Build compelling product lines that reflect brand priorities while meeting retailer-specific needs and consumer preferences in the outdoor space.

• Utilize sell-through and POS data to optimize SKU productivity and refine merchandising plans by account.

Retailer Relationship Management

• Build and maintain strong trust-based relationships with key account stakeholders. Serve as the primary liaison between internal teams and retail partners to ensure seamless execution and communication.

• Conduct seasonal line reviews product launches and business presentations.

Long-Term Growth Planning

• Develop and implement long-range strategies that increase market share elevate brand equity and support sustainability and innovation goals.

Seasonal Product Presentations

• Deliver persuasive story-driven product presentations in collaboration with product team that highlight technical features sustainability efforts and brand storytelling.

Marketing & Merchandising Integration

• Work with the Wholesale Marketing team and retail partners to create impactful marketing campaigns that drive sell-through consumer engagement and brand advocacy. Ensure brand consistency and visibility across retail channels.

Operational Excellence

• Work in conjunction with accounts services to manage order fulfillment and drop ship programs. Ensure timely delivery and accurate execution of account programs.

YOU HAVE

• 8 years of experience in sales or account management preferably in outdoor apparel footwear or sporting goods industries.

• Experience in strategic purchasing assortment planning or product selection.

• Proven track record of achieving sales targets and managing complex retail relationships.

• Previous experience buying and/or merchandising within the outdoor industry or adjacent markets a plus.

• Deep understanding of the outdoor consumer and technical product features.

• Strong analytical skills with experience in retail planning forecasting and sales analytics tools (PowerBI).

• Excellent communication negotiation and presentation skills.

• Proficiency in Microsoft Office Suite and sales enablement platforms.

• Passion for the outdoors and alignment with the brands mission and values.

• Requires up to 50% travel.

#MountainHardwear
#Hybrid

#LI-LC1

This job description is not meant to be an all-inclusive list of duties and responsibilities but constitutes a general definition of the positions scope and function in the company.

Columbia Sportswear Company is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to sex gender identity sexual orientation race color religion national origin disability protected Veteran status age or any other characteristic protected by law. Columbia Sportswear is committed to working with and providing reasonable accommodation for individuals with disabilities. If you need reasonable accommodation because of a disability for any part of the employment process please notify your recruiter.

Qualified applicants with arrest or conviction records will be considered for employment with the Los Angeles County Fair Chance Ordinance and the California Fair Chance Act. Material job duties that will be considered in evaluating criminal convictions post-conditional offer of employment include cash handling working with minors servicing the public and access to customers confidential information.

Salary Range: $117400 - $196200

*Pay decisions are determined by multiple factors including what the market is paying a candidates capabilities and skills years of experience and internal equity.

At Columbia Sportswear Company were proud to offer regular full-time employees a benefits package that includes a variety of services and products to help make your life and work more rewarding. Our benefit programs contribute to overall employee well-being by aligning those programs with the fundamental elements of well-being: physical social/emotional financial career and community. Benefits that can protect your familys financial future and help you save money through our 401k plan plus a generous company match. Columbia offers medical dental vision life Insurance disability flexible spending accounts health savings account and an assortment of voluntary benefit offerings (accident critical illness hospital indemnity and legal services). In addition Columbia offers EAP which is free and confidential 24/7/365 counseling services. We have extensive wellness benefits employee discounts and a generous time off program available.

If you need an accommodation/adjustment to successfully complete and submit your application please reach out to with the Subject: Applicant Assistance Requested.