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Social Media Lead

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1 Vacancy
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Job Location drjobs

New York City, NY - USA

Monthly Salary drjobs

$ 80000 - 140000

Vacancy

1 Vacancy

Job Description

Welcome to Fi.

Were a passionate team from Square Google Peloton Uber and more working to transform the dog-human relationship. Our mission Develop cutting-edge technology to revolutionize what it means to be a dog parent. The dog industry remains firmly stuck in the past and we are here to change that. Fi is leveraging our teams talent and expertise to improve the lives of the millions of dogs in the U.S. Real-time location tracking activity sleep and behavior monitoring and thats just the beginning.

The most exciting aspect of our work Bridging the communication gap between dogs and humans. Imagine a world where everyone knows how their dog feels in real time and how to keep their best friend in good shape. Thats the future were building at Fi.

If youre someone who thrives in innovative collaborative work environments and feels strongly about helping dogs live longer better lives Fi could be the perfect fit. Join us in our pursuit of the impossible or as we call it here let me find a way to redefine the future of dog ownership together.

Fi is looking for a Social Media Lead!

Fi is looking for a Social Media Lead to take our organic social and influencer marketing to the next level.
Weve built the most advanced dog tracker on the market but were just getting started. Our social presence has massive potential and we need someone who can scale our community turn engagement into obsession and make TikTok a powerhouse for Fi.

If you live and breathe social media thrive on making brands go viral and want to shape the future of how dog parents connect with Fithis is your chance.

What Youll Do:

    • Own Fis organic social strategy across Instagram TikTok and beyonddriving engagement growth and brand love at scale.
    • Develop TikTok as a primary channel crafting viral content and building a devoted following.
    • Lead and scale our influencer marketing programidentifying managing and collaborating with key partners to amplify Fis reach.
    • Oversee community engagement making sure every comment DM and tag is an opportunity to turn followers into loyal fans.
    • Analyze social performance iterate on content strategies and report on key metrics to optimize growth.

What You Bring:

    • A deep understanding of social media trends platform algorithms and what makes content shareable.
    • 4 years of proven experience growing a brands organic social presence with a strong focus on TikTok.
    • Experience in influencer marketingbuilding and managing relationships that drive impact.
    • A data-driven mindset with the ability to translate insights into action.
    • A sharp creative eye strong copywriting skills and the ability to produce compelling content.
    • Passion for dogs (obviously) and excitement about building a category-defining brand.

Why Youll Love Us:

    • Time to Recharge: Enjoy flexible PTO to take the breaks you need.
    • Top-Notch Health Coverage: Weve got your back (and teeth and eyes) with full medical dental and vision insurance.
    • Wellness Perks: Free access to One Medical Kindbody and Talkspace to keep you feeling your best.
    • Give Back to the Pups: Make tails wag with a $500 annual donation to a dog charity of your choice through our BarkBack Program.
    • Free Fi Membership: Your furry best friend(s) get all the benefits of a Fi collar on us!
    • Love for Friends Family: Share the Fi magic with loved ones through our gifting program.
$80000 - $140000 a year
The anticipated base salary range for this position is $80000$140000. Actual compensation will vary based on multiple factors including skills experience market conditions and role scope which may evolve during the hiring process. As a fast-growing Series B startup Fi evaluates compensation opportunistically to align with the right candidate. This role is also eligible for equity compensation.


Fi is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race color sex religion sexual orientation national origin disability genetic information pregnancy or any other protected characteristic as outlined by federal state or local laws. This policy applies to all employment practices within our organization including hiring promotion termination layoff recall leave of absence compensation benefits training and apprenticeship. Fi makes hiring decisions based solely on qualifications merit and our needs at the time.

Employment Type

Full-Time

Company Industry

Department / Functional Area

Marketing

About Company

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